2003, 09-09 Regular Meeting MinutesROLL CALL: City Clerk Bainbridge called roll.
MINUTES
City of Spokane Valley
City Council Regular Meeting
September 9, 2003
Mayor DeVleming called the City of Spokane Valley Regular Meeting to order at 6:00 p.m.
Attendance:
Councilmembers: Michael DeVleming, Mayor
Diana Wilhite, Deputy Mayor
Dick Denenny, Councilmember
Mike Flanigan, Councilmember
Richard Munson, Councilmember
Gary Schimmels, Councilmember
Steve Taylor, Councilmember
Staff Present: David Mercier, City Manager
Nina Regor, Deputy City Manager
Stanley Schwartz, Interim City Attorney
Cary Driskell, Deputy City Attorney
Ken Thompson, Finance Director
Mike Jackson, Parks & Recreation Director
Marina Sukup, Community Development Director
Neil Kersten, Public Works Director
Kevin Snyder, Current Planning Manager
Tom Scholtens, Building Official
Sue Pearson, Deputy City Clerk
Chris Bainbridge, City Clerk
PLEDGE OF ALLEGIANCE: Mayor DeVleming led the Pledge of Allegiance.
INVOCATION: Councilmember Rich Munson gave the invocation.
APPROVAL OF AGENDA: Mayor DeVleming said item #10 will be removed and discussed at a later
date. It was moved by Councilmember Munson and seconded by Deputy Mayor Wilhite to approve the
agenda as amended. Vote by Acclamation: In Favor: Unanimous. Opposed: None. Abstentions: None.
Motion carried.
COMMITTEE, BOARD, LIAISON SUMMARY REPORTS:
Deputy Mayor Wilhite reported that she attended a Freight Mobility Meeting with Senator Horn and others
and heard a presentation on the roads being considered for the City of Spokane and City of Spokane Valley.
Councilmember Schimmels said he attended the Planning Commission several weeks ago at which time the
Comprehensive Plan Amendments were discussed; that he also attended a Spokane Solid Waste Regional
Meeting at which time it was announced that no rate increases are planned for 2004, and that the Transfer
Station hours are to be extended.
Councilmember Denenny mentioned the Calgary tour he attended with the International Trade Alliance, the
Economic Development Council, and the Visitor's Bureau, and that they had interactions with numerous
tourism agencies; that he spent considerable time with the Calgary Mayor's office and their animal control
facility, which was impressive. Councilmember Denenny also reminded Council that he will be absent from
next Tuesday's council meeting.
Council Minutes 09 -09 -03 Page 1 of 6
Date Approved by Council: 09 -23 -03
MAYOR'S REPORT: Mayor DeVleming reminded everyone of the second "Conversation with the
Community" set for 6:30 p.m. September 17 at the Central Park Condo Community Center. Mayor
DeVleming also reported that he signed a Proclamation proclaiming the first week in September as National
Payroll Week. Mayor DeVleming then read a Proclamation declaring the week of September 17 through 23
as Constitution week. Mayor DeVleming also reiterated the Council's voice in the desire to be customer -
friendly, and that he has received several comments on the success of that endeavor. Proponents of Initiative
841 have also requested Council time to present an overview of the initiative. City Attorney Stanley
Schwartz reminded Council that if proponents are to speak on the Initiative, there also must be time allotted
for opponents to speak.
PUBLIC COMMENT: Mayor DeVleming asked for public comment on matters not on the agenda.
N.A. Brown, lives in a mobile home park on the east side of Barker, just north of the river: discussed several
tenant issues connected with a site at the park. City Manager Mercier said staff will report back to council in
two weeks concerning this matter.
Philip Rudy, 10720 E. Fruithill: said he had occasion to come to the Building and Planning division of the
City, that he commends staff for helping him in a very courteous and efficient manner; and that he has also
heard positive remarks from others concerning our permitting process; and he thanked staff and council.
PUBLIC HEARING: Proposed Budget Amendment amending Ordinance 62, the City Budget adopted for
the period of March 31, 2003 through December 31, 2003. Mayor DeVleming opened the public hearing at
6:20 p.m. and asked for staff presentation.
Finance Director Ken Thompson explained the ordinance and accompanying exhibit, and that since the last
council meeting, per Council's direction, an additional $5,000 was included in this year's budget for Project
Access.
Mayor DeVleming invited public comment. None being received, Mayor DeVleming closed the public
hearing at 6:23 p.m. [Mr. N.A. Brown inadvertently signed up for public comment on this subject, rather
than on the general public comment sheet.]
CONSENT AGENDA: After City Clerk Bainbridge read the Consent Agenda, it was moved by
Councilmember Taylor and seconded by Councilmember Denenny to approve the Consent Agenda. Prior
to that vote, Mayor DeVleming moved to remove Consent Item #1c to be discussed separately. Vote by
acclamation on removal of #1c: In Favor: Unanimous. Opposed: None. Abstentions: None. Motion
carried. Vote by acclamation on amended Consent Agenda: In Favor: Unanimous. Opposed: None.
Abstentions: None. Motion carried.
In discussing item #1c, Council wants to make sure the goals stated are not in priority order, and that the
wording on item 2.3 be changed from "Develop a Transportation Master Plan" to "Develop a Street Master
Plan." It was moved by Mayor DeVleming and seconded by Councilmember Denenny, to approve the
2004 Budget Goals with the change as noted above. Vote by Acclamation on Consent Agenda Item #1c:
In Favor: Unanimous. Opposed: None. Abstentions: None. Motion carried.
NEW BUSINESS:
2. Ordinance No. 03 -080 Authorizing Interlocal Agreement with Public Facilities District — Second
Reading. City Clerk Bainbridge read the title to Ordinance No. 03 -080. It was then moved by Mayor
DeVleming and seconded by Councilmember Denenny, to approve Ordinance No. 03 -080. In discussing
the ordinance, Attorney Ormsby referred to the accompanying letter referring to the exit strategy, mentioning
that we do not want an exit strategy with the Public Facilities District as the PFD is agreeing to remit a
certain amount of money each year. Mayor DeVleming then invited public comment.
Council Minutes 09 -09 -03 Page 2 of 6
Date Approved by Council: 09 -23 -03
Tony Lazanis, 10626 E. Trent: spoke about the senior center, asked who is going to run the facility, and
asked about the reserves from the convention center.
Councilmember Munson mentioned that the Public Facilities District is only acting as a conduit for funds
and will not have any ownership or control of the facility. Councilmembers voiced their appreciation to staff
regarding this issue. Vote by acclamation on the ordinance approval: In Favor: Unanimous. Opposed:
None. Abstentions: None. Motion carried.
3. Ordinance No. 03 -079 Budget Amendment Ordinance — First Reading. City Clerk Bainbridge read
the title to Ordinance No. 03 -079. It was moved by Councilmember Munson and seconded by
Councilmember Denenny to suspend the rules and advance this to a second reading. Vote by
Acclamation: In Favor: Councilmembers Wilhite, Taylor, Schimmels, Munson, Flanigan, Denenny.
Opposed: Mayor DeVleming. Motion carried to suspend the rules and advance this to a second reading.
Mayor DeVleming invited public comment. None was given.
It was moved by Councilmember Munson and seconded by Councilmember Denenny to adopt ordinance
No. 03 -079, budget amendment. In Favor: Unanimous. Opposed: None. Abstentions: None. Motion
carried.
4. Motion to Consider Hotel /Motel Lodging Tax Advisory Committee Recommendation. It was moved
by Councilmember Munson and seconded by Councilmember Denenny to commend the efforts of the
Spokane Valley Hotel/Motel Tax Advisory Committee for a job very well done under very difficult
circumstances in bringing to us a balance of both advertising and event funding; and further move that
the allocation of the funds be as follows: Spokane Visitor Convention Bureau $83,700 of which $10,000
is to be used specifically for the development in placing of an ad for the City of Spokane Valley in the
Washington State Tourism Guide that will list all hoteliers regardless of size residing in the City of
Spokane Valley; Valleyfest: $2,800; YMCA Skateboard Park $18,000; Valley Soccer Concession Stand
$24,800; Fair and Expo Marketing $17,500; Regional Sports Commission $52,200; Valley Legacy
Foundation $1,000.
The Mayor and each council member then thanked the Committee for their hard word. Mayor DeVleming
invited public comment.
Terry Lynch, Valley resident, and Past President of the State Hotel Association: commended council for
conclusion of a great compromise; spoke of the need to do a future survey to discover potential of bringing in
people from regional areas.
Curt Carlson, Sports USA: said the Sports USA will be opening January 2004 and said the event will bring
an estimated 1.6 million people in one year.
Richard Beam, 3626 S. Ridgeview: said he has been a member of the Chamber of Commerce for 53 years
and worked on numerous committees; spoke of the history, growth and potential expansion of Valley Days
and Valleyfest; he asked if any unanticipated funds are received by the City to allocate those funds to
Valleyfest.
Kevin Clear, Food Services of America: said the allocation of funds must be measurable and identifiable and
the entities should be able to show what their impact will be to the region.
Tony Lazanis: supports the recommendation fully; feels the Bureau does very little for the Valley; feels we
should erect the 1,000 -seat facility to bring large events to this area.
Council Minutes 09 -09 -03 Page 3 of 6
Date Approved by Council: 09 -23 -03
Deedee Loberg, 18306 E. 4 Ave., Greenacres: spoke on behalf of the Committee of Hotel Motel Lodging
Tax; also co -chair of Spokane Arts & Culture; asked for further consideration of the proposal of Valleyfest as
it is a regional attraction.
Nora Lauder, Board of Spokane Valley Heritage Museum: thanked the council for the consideration of
funds; and said her group is prepared to create a museum that will put "heads in beds."
Harry Sladedge, 8923 E. Mission: thanked council for their consideration; that the hoteliers understand this is
done and that they will work to the best of their ability to work with this; that they are the only ones who
know what does and doesn't work, and are the only ones who track why people come; and they will inform
council of that information; and asked Council to look at the hoteliers as a business.
Mayor DeVleming asked for further public input. None being offered, Mayor Devleming asked City Clerk
Bainbridge to re -read the motion. Vote by Acclamation: In Favor: Unanimous. Opposed: None.
Abstentions: None. Motion carried.
Mayor DeVleming called for a recess at 7:25 p.m. Mayor DeVleming reconvened the meeting at 7:40 p.m.
5. Ordinance No. 03 -078 Zoning Code Compliance — Second Reading. After City Clerk Bainbridge read
the ordinance title, it was moved by Mayor DeVleming and seconded by Councilmember Denenny to
approve ordinance 03 -078. Attorney Driskell gave a brief overview of the ordinance explaining the
abatement and violation sections. Mayor DeVleming invited public comment. None was offered. Vote by
Acclamation: In Favor: Unanimous. Opposed: None. Abstentions: None. Motion carried.
6. Ordinance No. 03 -081 Hearing Examiner Ordinance — First Reading. After City Clerk Bainbridge
read the ordinance title, it was moved by Councilmember Munson and seconded by Councilmember
Flanigan to suspend the rules and advance this to a second reading. Attorney Schwartz explained the
purpose of this ordinance is so Council can avoid as much appellant work as possible and that certain actions
such as preliminary plats, will be heard at the Superior Court level. Vote by Acclamation: In Favor:
Councilmembers Flanigan, Munson and Schimmels; Opposed: Mayor DeVleming, Deputy Mayor
Wilhite, Councilmembers Taylor and Denenny. Motion defeated. It was then moved by Mayor
DeVleming and seconded by Councilmember Munson to give Ordinance 03 -081 a first reading, and
advance it to second reading on September 23, 2003. Mayor DeVleming invited public comment. None
was offered. Vote by acclamation: In Favor: Unanimous. Opposed: None. Abstentions: None. Motion
carried.
7. Ordinance No. 03 -067 Junk Vehicle Ordinance — First Reading. After City Clerk Bainbridge read the
ordinance title, it was moved by Councilmember Denenny and seconded by Mayor DeVleming to give this
ordinance a first reading, and advance it to second reading at the September 23, 2003 council meeting.
Attorney Driskell gave an overview of the ordinance, and directed Council attention to the two pages of
Attachment A which represents the amendments in the Zoning Code. Mayor DeVleming invited public
comment.
Beverly Craig, Valley resident: asked for reconsideration of the landscaping requirements, as she would like
to see the landscaping removed and have fencing required; although she would accept Type 1 with fence and
trees.
Dave Gilbert, 6` and Progress: concerned that the City might want to abate someone a little too quick for the
State; and will bring further information at the next meeting.
Attorney Driskell added that Mr. Gilbert brought the abatement matter to Driskell's attention, and that
Attorney Driskell will speak to the Department of Licensing to ascertain if that is an issue; but that he has not
seen that as an issue in other municipalities; feels this will not be a problem as people are not voluntarily
Council Minutes 09 -09 -03 Page 4 of 6
Date Approved by Council: 09 -23 -03
selling vehicles but are doing so at the direction and pursuant to an ordinance that the vehicle must be
removed.
Mayor DeVleming invited further public comment; none was offered. Vote by Acclamation: In Favor:
Unanimous. Opposed: None. Abstentions: None. Motion carried for first reading.
8. Resolution No. 03 -0345 Accepting Conveyance of Park Properties. It was moved by Mayor
Devleming and seconded by Deputy Wilhite to approve Resolution 03 -045. Attorney Schwartz gave an
overview of the resolution. Mayor DeVleming asked for public comment and none was given. Council
voiced their appreciation for the work done regarding this issue. Vote by Acclamation: In Favor:
Unanimous. Opposed: None. Abstentions: None. Motion carried.
9. Contract: Motion to Approve Interlocal Agreement Between Spokane County and the City of
Spokane Valley Relating to the Ownership, Funding, Operation and Maintenance of Parks, Open
Space, Recreation Facilities and Programs. It was moved by Councilmember Munson and seconded by
Councilmember Denenny to approve the Interlocal Agreement as stated above. Mayor DeVleming invited
public comment and none was offered. Vote by Acclamation: In Favor: Unanimous. Opposed: None.
Abstentions: None. Motion carried.
10. Motion to Adopt Citizen Participation Plan. Removed from the agenda to be brought back later.
PUBLIC COMMENTS: None were offered.
11. Conceptual Framework for a Unified Development Code. Community Development Director Sukup
gave a brief presentation on a unified development code and discussed her accompanying timeline. Council
directed staff to proceed.
12. Proposed Methodology for Street Vacation. Attorney Driskell discussed his September 2, 2003 memo
regarding payment to City for street vacations and went over the policy choices: (1) whether to charge for the
vacated properties; (2) whether to adopt an ordinance essentially re- stating RCW 35.79, and (3) whether to
charge a vacation application processing fee. Attorney Driskell said staff recommends requiring payment
consistent with the statute and not to adopt an ordinance. After brief discussion concerning the issue and the
appraisal process, City Manager suggested one alternative might be to decide on cost recovery, and to grant
staff discretion to come back to council to seek direction on cases that are out of the norm. Council
concurred.
13. Status of Sullivan Road and 4 Avenue Signal Project. Public Works Director Neil Kersten
explained that at a previous work session, Councilmember Schimmels asked about the funding of the
Sullivan Road and 4 Avenue signal project. Director Kersten went over his September 2nd memo on that
subject; and said that the project is scheduled for construction next spring and he will keep council advised of
the progress. Councilmember Denenny asked about signage for schools when the school no longer exists,
such as Keystone School on McDonald Road. Director Kersten said in those types of situations, he would
ask the County to remove the school signs, and in the meantime, staff will check to determine the use of the
building.
15. Status of Previous Public Comments /Concerns:
a. Mr. and Mrs. Stiles: City Manager Mercier brought council attention to the September 3 memo
from Mac McDonald in an attempt to remediate the concerns brought to council from Mr. and Mrs. Stiles;
and that staff feel all reasonable accommodations to the situation have been taken.
b. Robert Lowe, Timberlane Road and Code Enforcement Issues: Community Development
Director Marina Sukup said that staff researched to determine if this activity would qualify as a home
profession or home industry, or perhaps a variance could be considered; that home industry is not permitted
Council Minutes 09 -09 -03 Page 5 of 6
Date Approved by Council: 09 -23 -03
in this zone; that this zone was included by the County and zoned UR7* January 15, 2002; that county
regulations will permit a home profession in a UR7, but will not permit a home industry. Director Sukup
said that prior to the time this property was UR7* (the * indicates only six dwelling units per acre are
permitted); the area was zoned SRI which did allow home industry with a conditional use permit; that there
are a number of requirements which would have to be met for a conditional use permit and the current
activity does not qualify as a home profession. Director Sukup said staff met with the applicant who was not
happy with the outcome; and that staff has continued to receive numerous complaints from the
neighborhood. Director Sukup added that this activity does not qualify for a variance, or as a home
profession or home industry; that it is a business operating in a residential neighborhood. Director Sukup
said according to the tax assessor, the property was purchased February 18, 2003; and the zone was changed
January 15, 2002 from SRI to UR7 *. Mr. and Mrs. Lowe spoke to the issue and said they are now at risk for
loosing everything; that they were aware the area was zoned SR1 and that they could have applied for a
special use permit; they discovered the area changed to UR7 and no businesses are allowed; that they have
been given inconsistent information from City staff and asked why others receive help to maintain what they
want yet they have received no help; that they want fair treatment and there are other commercial businesses
within a three -block area.
It was moved by Councilmember Munson and seconded by Councilmember Schimmels to extend the
meeting to 9:20 p.m. Council concurred.
City Manager Mercier explained that Council is not being asked to take action on this matter; that he did
have a conversation with the Lowes today; that he was informed today the Lowes have retained an attorney;
that he feels the attorney will advise them of their rights in terms of any civil action; that any resident can try
to get an overall zone changed which is a process which starts a legislative conversation with the Planning
Commission. Mr. Mercier said that there has been a determination that the use is nonconforming and there is
an adopted enforcement process which staff will follow; that the Lowes are entitled to bring forward
complaints on any other uses and code enforcement will follow through on those complaints as well. Mr.
Mercier added that he feels the staff has had considerable conversations in the last 48 hours to make sure
staff understood the nature of all questions; that some staff sought input from other staff in an attempt to give
the most accurate information, but that there have been some conflicts in response; that steps have been taken
to ensure that no information be given at the counter without checking to be sure nothing else is missing.
It was moved by Councilmember Flanigan and seconded by Councilmember Taylor to adjourn. It was
unanimously agreed upon to adjourn. The meeting adjourned at 9:25 p.m.
Att
hristine Bainbridge, City Clerk
Council Minutes 09 -09 -03
Date Approved by Council: 09 -23 -03
Michael DeVleming, Mayo
Page 6 of 6
NAME
PRESENT /ABSENT
'COMMENTS
Mayor Michael
De \Tleming- Position No. 3
:
.
•
Deputy Mayor Diana
Wilhite- Position No. 1
I
Councilmember Dick
Denenny - Position No. 7
t/
•
•
.
Councilmember Mike
Flanigan- Position No. 6
Councilmember Rich
Munson- Position No.
r /
V
Councilmember Gary
Schimmels- Position No. 4
_
Councilmember Steve
Taylor- Position No. 2
/
.
CITY OF SPOKANE VALLEY
COUNCIL MEETING DATE
COUNCIL ROLL CALL
-03
PUBLIC HEARING SIGN-IN SHEET
SPOKANE VALLEY
CITY COUNCT MEETING
DATE 9 /5/Q3
SUBJECT 4 cicp f v Oryb'1 n.
ALL PERSONS WISHING TO SPEAK AT THE PUBLIC HEARING MUST SIGN IN
WITH YOUR NAME AND ADDRESS FOR THE RECORD. THERE MAY BE A TIME.
LIMIT FOR YOUR COMMENTS. A COPY OF ANY WRITTEN COMMENTS
RELATING TO TEIE PUBLIC HEARING SUBJECT MUST BE PROVIDED TO THE
CITY CLERK.
NAME
PLEASE PRINT
A V A - 8/o„
ADDRESS
« qtr" 57-7i
TELEPHONE
poan
(1i
PUBLIC COMMENT SIGN -IN SHEET
SPOKANE VALLEY
CITY COUNCIL MEETING
DATE
Citizen comments on ite ncluded on this agenda. Please state your name and address for the record.
o ur time will be limited to THREE MINUTES.
NAME
PLEASE PRINT
1 k R t/Py
TOPIC OF CONCERN
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ADDRESS
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TELEPHONE
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SIGN -IN SHEET
TOPIC: Hotel/Motel Tax
Hotel /Motel Lodging Tax Distribution Options
Applicant
Committee Alternative
Recommendation Proposal
Convention & Visitors Bureau $63,200 $83,700 "
Valley Fest 5,600 2,800
YMCA Skate Park 18,000 18,000
Valley Soccer Concession Stand 24,800 24,800
Fair & Expo Marketing 17,500 17,500
Regional Sports Commission 52,200 52,200
Valley Legacy Foundation 8,700 1,000
Tourism Guide Advertisement 10,000 0
$200,000 $200,000
Note: In the alternative proposal, the Tourism Guide contribution is included
in the CVB allocation with the understanding that the CVB will oversee the
development of the ad to promote Spokane Valley.
September 9, 2003
Mayor Mike DeVleming and
Members of the City Council
City of Spokane Valley
11707 E. Sprague Avenue, Ste. 106
Spokane Valley, WA 99206
Dear Mayor and Members of the City Council:
The Spokane Valley Chamber of Commerce has an active interest in tourism promotion as we :feel that •
tourism is an excellent form of economic development. Effective tourism promotion brings visitors to our
area who stay in our hotels, dine in our restaurants, and shop in our stores. Research has shown that a
visitor's dollar spent in a community tuns over at least 8 times so that even businesses not directly related
to the hospitality industry benefit by the increasing numbers of visitors bmught into our local economy.
Our Tourism Committee has reviewed the current recommendations for funding allocations through the
lodging tax generated in Spokane Valley. Our Tourism Committee recommended to the Executive
Committee today to support the alternative proposal offered by the hoteliers. Of the $229,000 funds
currently available, 10% is recommended as a reserve with the distribution of the funds proposed as
follows:
1) $127,660 to the Spokane Regional Convention and Visitors Bureau of which
$ 10,000 will be used for a Spokane Valley page in the Washington Travel Guide
$17,500 will be used for marketing materials and distribution to promote
the Spokane County Fair and Expo Center.
2) $78,440 to the Sports Commission, of which $20,000 will be earmarked to fund the
the completion of the Plantes Ferry project.
The Executive committee reviewed the recommendation and appreciates the difficult choices you have to
make to support worthy projects with limited funds available. We see a need to direct the funds to be used
for marketing efforts through organizations with the best current ability to use these funds for the maximum
benefit of our community. For this reason the Executive Committee, acting on behalf of the Board of
Directors, voted in a 7 to 1. majority to support the hoteliers proposal.
This action in no way diminishes our support for community events such as Valley Fest and future
attractions such as the Spokane Valley Heritage Museum and the Skate Board Park. We believe that at this
time, the established organizations with the proven marketing ability to bring business to the area provide
the most prudent investment that will increase the lodging tax pool of funds so that more funds will be
available for future distribution. In addition, we urge you to require accountability standards of all
recipients of funding so that the information can be made available supporting a return of investment to the
community.
Sincerely,
Eldomta Gossett
President & CEO
SPOKANE.
VALLEY
CHAMBER
A OF COMMERCE
8817 E. Mission Avenue, Suite B, Spokane Valley, WA 99212 - 2532
(509) 924 -4994, (509) 924 -4992 FAX
www.spokanevalleychamber.org in fo@spokanevalleychamber.org
September 5, 2003
Mr. Mayor and Members of the Council:
Best Western Pheasant Dill-105 Rooms
Comfort Inn - Valley -76 Rooms
Holiday Inn Express -103 Rooms
Mi Park Hotel-236 Rooms
Oxford Suites -127 Rooms
Residence Inn - Marriott -84 Rooms
Quality Inn Valley Suites -128 Rooms
HOTELIERS OF
The SPOKANE VALLEY
The Hoteliers of Spokane Valley have met on several occasions to discuss the proposed room
tax allocation. The hotels represented at these meetings have contributed 100% of the 2%
bed tax fund. Our purpose in meeting was to discuss our concerns with the current proposal
for spending the bed tax fund and.agree upon our common interest in short term returns on
investment from those funds.
Our recommendation is that the current proposal be amended to reflect the following:
1. The total amount available in the fund should be reflected as $229,000.00 vs.
$200,000.00.
2. A reserve amount should be 10% of anticipated revenue. The hospitality industry is
in trouble and the monies we generate need to be aggressively marketed to insure
room nights rather than sitting in reserve.
3. The Valley hoteliers wish to appropriate $127,660.00 to the Spokane Convention
and Visitors Bureau. $100,161.00 is to fund the CVB Business Plan. $10,000.00 is
to be dedicated to the design and publishing of a Spokane Valley page in the
Washington Visitors Guide and the remaining $17,500 is to be used for design,
production and distribution of Fairgrounds marketing materials.
4. The Valley hoteliers also wish to appropriate $78,440.00 to the Spokane Regional
Sports Commission. $58,440.00 will be used to fund their business plan and the
remaining $20,000.00 will be earmarked for the completion of the Plantes Ferry
project.
We feel that our recommendation best benefits the industry by driving tourism into the City of
Spokane Valley. It is our expectation that you, as the good stewards of this fund, will consider
our concerns and act on our recommendations as to how the monies should be invested.
Attached is a listing of the Hoteliers that endorse this proposal. .
Broadway Inn -73 rooms
Crossland Economy Suites -115 Rooms
La Quinta Inn -59 Rooms
Motel 6 -93 Rooms
Super 8 Motel -189 Rooms
Red Top Motel - 45
Applicant
Request Range
Comm 1
Comm 2
Comm 3
Comm 4
Comm 5
Convention and Visitors Bureau
$150,000- 200,000
$75,000
$55,000
$45,000
$85,000
$49,000
Valley Fest
$15,000- 19,724
0
5,000
10,000
3000,
10,000
Spokane Wine Association .
$2535 -?
0
0
0
0
0
YMCA Skate Park
$25,000 - 50,000
0
25,000
25,000
15,000
25,000
Valley Soccer Concession stand
$96,642 -?
20,000
30,000
20,000
30,000
24,000
Fair & Expo marketing
$20,000 -?
. 10,000
17,500
15,000
15,000
20,000
Regional Sports Commission
$100,000- 120,000
65000
50,000
45,000
45,000
49,000
Arts Commission study _
$10,000 -?
0
• 0
0
0
0
Valley Legacy Foundation - museum
$27,000 - 40,000
0
6,000
20,000
7,500
10,000
Tourism Guide AD
10,000
10,000
10,000
9,500
10,000
Sport Horse Breeders
$1980 -100
Sports USA facility
$103,000 -?
Splash Down expansion
$230,000 -?
Spokane Vacations.com
$28,000 - 39,000
Centennial Trail
$12,480- 23,480
Spokane Polo Club
$25,300 -100
Spokane Symphony
$20,000- 10,000
Armed Forces Aerospace Museum
$3327.20- 2530.51
Latah Creek sign
$20,000 -7
Senior Wellness Conference
$12,500-6250
F IATS JOURNAL OF BUSINESS 1
S2.5 million facility eyed
for land off Interstate 90;
more funds needed first
By Linn Parish
or nt kOIR.NAL its eusirosi
Carlson & Associates LLC, of Spokane,
has agreed to buy land in the Spokane
Valley for an envisioned $2.5 million
sports- and - events center that's been re-
duced in size since first being proposed
last year.
Managing partner Kert Carlson says
the company hopes to complete the land
transaction in February and break ground
on the project soon thereafter. He says
that whether the company can move for-
ward with development of the structure,
however, will depend on whether it can
attract additional investors in corning
months.
The company has agreed to buy five
- EVENTS
Continued from page A5
bleachers would be mobile, and that the
facility could be cleared to accommodate
a non - sports event, such as a trade show
or a small concert.
A nonprofit corporation that Carlson
formed called Sports USA would operate
the facility.
The proposed center is substantially
SErres+nrR 26, 2002 / A5
Events - center hopefuls
agree to buy Valley site
acres just east of Central Valley School
District's administration building, which
is northeast of the Barker Road - Interstate
90 interchange and is visible from the
freeway. Carlson says the company also
has an option to buy five adjoining acres.
The land is part of a larger 40 -acre par-
cel owned by Ted Williams Partnership,
a Spokane company in which Garco Con-
struction Inc. President Tim Welsh is the
majority owner. Carlson declines for now
to disclose the terms of the transaction,
but says the money to buy the land is
coming mostly from investors in Idaho,
Montana, and Oregon.
The envisioned 42,000- square -foot
sports- and - events center would include
hardwood -floor space that would be able
to accommodate five or six basketball
courts, or 10 to 12'volleyball courts, de-
pending on the'need at a given time.
Carlson says the sports equipment and
See EVENTS page A22
smaller than the first such complex en-
visioned by Carlson, who also is president
of Stadium Sports Inc., a silk-screening-
and-embroidery company that specializes
in sports apparel.
In spring 2001, Carlson disclosed pre-
liminary plans for a 121,000 - square -foot
sports facility that would cost between
58 million and 510 million. He reduced
the project's size and broadened the scope
of potential users after struggling to find
a viable site and to raise the money
needed for such a project.
Anticipated Youth Orb
• Basketball Leagues
• Basketball Tournaments
• Basketball Camps and Clinics
• Volleyball Leagues
• Volleyball Tournaments
• Volleyball Camps and Clinics
• Developmental Leagues
• Badminton Tournaments
• Wrestling Tournaments
• Gymnastic Meets
• Roller Hockey Leagues
• Superkids Weight Program
• Little Kids Coordinating Training
• Cheer Camps and Clinics
• Team Practice Facility
And much more...
Anticipated Programs/Activities
for People with Disabilities
• Basketball Leagues
• Basketball Tournaments
• Volleyball Leagues
• Volleyball Tournaments
Our outdoor "Field of Valor" will be
home to programs including
• Softball and Baseball
• Speed Training
• Soccer
• Field Sports
• Hockey
• Hand Cycling
And much more...
•
Anticipated Aduu Programs/Acth+ftles
• Basketball Leagues
• Basketball Tournaments
• Basketball Coaching Clinics
• Basketball Officiating Clinics
• Volleyball Leagues
• Volleyball Tournaments
• Volleyball Coaching Clinics
• Volleyball Officiating Clinics
• Badminton Tournaments
• Aerobics
• Senior Walking Classes
• Roller Hockey Leagues
• Team Practice Facility
And much more...
Available for Special Events
• Trade Shows
• Fitness Competitions
• Senior AII- Nighters
• Dances and Parties
• Graduations and Reunions
• Weddings and Receptions
And much more...
Video Training
• Individual and Team Video Training
• Content Development Programs
• Video Library and Referencing
• Presentations for College Recruitment
And much more...
What are Peo4 Saying
about Sports USA?
"Sports USA will be a place where kids can
be active in athletics, meet new friends, and
excel physically in a safe and positive
environment."
- Mark Rypien
Spokane, VIA
1992 Superbowl XXVI MVP
* * * * * * * *
"The community of Spokane has needed a
facility like this for some time. Not only
do I stand behind this sports complex,
plan on making it my home base."
- Ron Adams
Spokane, WA
Director of the Spokane Stars
* * * * * * * *
"The impact it (Sports USA) will have on our
local athletes and athletes with disabilities
Is immeasurable. I'm excited to be a part
of this facility."
-Kevin Stocker
Liberty Lake, WA
Philadelphia Phllies
Future Expansion Possibilities
• Indoor Baseball /Softball Facility
• Sports Theme Restaurant
• Grass or Beach Volleyball Courts
• Indoor Track and Field Facility
• Indoor Football /Soccer Facility
• Outdoor Racquetball/Handball Courts
Sports USA . ilsslon Statement '
Sports USA a 501(c)(3) non- profit
organization will provide the ultimate
opportunity for all of our youth and
people with disabilities to learn,
experience and feel confident
educationally, physically and mentally
when playing sports. No child or
person with disabilities will be turned
away because of the inability to pay.
Map
Additional facility Amenities
• Retail Sport Shop
• Concession /Deli and Eating Areas
• Resfrooms and Changing Areas
• Weight Equipment
• Hospitality and Conference Rooms
• 2 Studio Rooms
Thanks to our Sponsors
&fa KZ
O)
0
* Five Full Length Basketball Courts
IA * Ten Volleyball Courts
3 * Seating for over 2000 Spectators
* Ample Lighted Parking
* Video Training Programs
e
0
a
c 1ir s
SPORTS COMPLEX
Spokane, WA
Memberships Available!
For information, contact
KERT CARLSON
(509) 370 -0944
Or
TOM EMORY
(509) 939 -0755
or check us out online at
www.sports- usa.org
'The nit rligiout bath#tbail training tatilirr in the world.'
Mr. Kent Colson
Sports USA
P.O. Box 13261
Spokane, WA 99213 -3261
Dear Mr. Carlson.
Congratulations on Sports USA from all of us at the United States Basketball Academy
(USBA). We at the USBA understand what it takes to make a team and 1 want to help
make this dream come true for all lids.
As we have discussed in the past, we would like to assist Sports USA in its development
of a basketball program, not only for able kids of Spokane; but also for kids around the
world. The USBA has programs in place around the world and our brand in the most
recognized and trusted in many foreign countries. Basketball is the fastest growing sport
in the world and our mission is to provide opportunities for millions of kids around the
globe to our wonderful game. At ow site in Oregon. we host many teams and individual
players from numerous countries each year. Sifter you are in the process of developing a
state of the art facility in Spokane. Washington, we would like to form a relationship with
you that can bring some of the teams and players to your area for additional
opportunities. As you know, our facility is totally booked for much of the peak season
and we have been looking for a facility such as yours to create a working relationship
with
Kent. I understand that construction is starting soon and should be completed within six
month& [would like to arrange a mating to discuss further how Sports USA can
interact with the various programs and events offered by the USBA. As you are aware,
we have many basketball personalities and famous past and present players and coaches
involved with the USBA and rm sure -there are many ways we can utilize this powerful
human resource to assist in the promotion of Sports USA. I am very impressed with your
goal that ",Sports USA shall let no child be turned away from playing batietball ".
1 look forward to speaking with you in the near future so we car+ begin to formulate ways
to work together.
Bruce O'Neil
President
iS23 21 n Streit Suite ■ • Springfield Oregon 1707 USA 1 T:5 1:010O 64"9a) FS !ib ^ s�
Month to Month Membership Privileges
• Free open gym time basketball/
volleyball (see schedule)
• Full weight and fitness equipment
amenities
,' • Full facility shower, bathroom and
• locker rooms
• Concession and retail shop
• Free exercise classes
• Individual exercise classes
• Free on site daycare at the Playground
(2 hr. limit)
Added Bonus
• Members receive reduced prices for
camps, clinics and other events
Guest Passes
Junior with members $5.00
Adult with member $10.00
Senior with member $7.00
• eciprocal member privilege
-TBA
Basketball/Volleyball open gym time
(tentative - subject to change)
Basketball
junior Tues & Thurs '3:30pm- 5:0Opm
Adult - Sun -Thurs 6:OOpm- 8:OOpm
Senior - Sun- "Thurs 6:OOpm- 8:00pm
Morning Mon -Fri 7:OOam- 10:00am
Noon - Mon -Fri 11:00am 1:30pm
Volleyball
Junior - Tues & Thurs 3:30pm- 5:00pm
Adult - Sun -Thurs 6:OOpm- 8:OOpm
Senior - Sun -Thurs 6:00pm- 8:OOpm
Morning Mon -Fri 7:00am- 10:OOam
Noon - Mon -Fri 11:OOam- 1:30pnm
*Hours Subject to change
due to special events*
Complex Hours
Monday - Friday
Saturday -
Sunday
Business Office
Monday - Friday 8:OOam - 5:OOpm
Saturday - Sunday closed
The Playground Center
Monday - Friday
Saturday
Sunday
Tentative - subject to change
6:OOam - 11:OOpm
8:O0ani - 10:00pm
9:00ani - 8:OOpm
8:OOam 1:OOpm
3:30pni - 8:OOpm
9:O0ani - 6:OOpm
1:OOpm - 4:OOpm
Sports USA Deli
Monday - Friday 9:00am - 10:00pm -
Saturday - Sunday 9:OOam - 9:O0pni
Pro Shop
Monday - Friday 10:00am - 8:00pm
Satin - Sunday 1.0:O0anm - 6:00pm
*Hours Subject to change
due to events hosted by Sports USA*
"'fin ree
m*" I) uts
x1 CC
Mon)Ghv 1)acs
SUtcincnt
Junior
$35.00
$31
$35.00
Adult
S50.00
$45.00
$50.00
1 Adult Family
$60.00
$54.00
$60.00
2 Adult Family
$75.00
$67.00
$75.00
Senior
$35.00
$31.00
$35.00
Month to Month Membership Privileges
• Free open gym time basketball/
volleyball (see schedule)
• Full weight and fitness equipment
amenities
,' • Full facility shower, bathroom and
• locker rooms
• Concession and retail shop
• Free exercise classes
• Individual exercise classes
• Free on site daycare at the Playground
(2 hr. limit)
Added Bonus
• Members receive reduced prices for
camps, clinics and other events
Guest Passes
Junior with members $5.00
Adult with member $10.00
Senior with member $7.00
• eciprocal member privilege
-TBA
Basketball/Volleyball open gym time
(tentative - subject to change)
Basketball
junior Tues & Thurs '3:30pm- 5:0Opm
Adult - Sun -Thurs 6:OOpm- 8:OOpm
Senior - Sun- "Thurs 6:OOpm- 8:00pm
Morning Mon -Fri 7:OOam- 10:00am
Noon - Mon -Fri 11:00am 1:30pm
Volleyball
Junior - Tues & Thurs 3:30pm- 5:00pm
Adult - Sun -Thurs 6:OOpm- 8:OOpm
Senior - Sun -Thurs 6:00pm- 8:OOpm
Morning Mon -Fri 7:00am- 10:OOam
Noon - Mon -Fri 11:OOam- 1:30pnm
*Hours Subject to change
due to special events*
Complex Hours
Monday - Friday
Saturday -
Sunday
Business Office
Monday - Friday 8:OOam - 5:OOpm
Saturday - Sunday closed
The Playground Center
Monday - Friday
Saturday
Sunday
Tentative - subject to change
6:OOam - 11:OOpm
8:O0ani - 10:00pm
9:00ani - 8:OOpm
8:OOam 1:OOpm
3:30pni - 8:OOpm
9:O0ani - 6:OOpm
1:OOpm - 4:OOpm
Sports USA Deli
Monday - Friday 9:00am - 10:00pm -
Saturday - Sunday 9:OOam - 9:O0pni
Pro Shop
Monday - Friday 10:00am - 8:00pm
Satin - Sunday 1.0:O0anm - 6:00pm
*Hours Subject to change
due to events hosted by Sports USA*
Annual Membership Privileges
• Free open gym time basketball/
volleyball (see schedule)
• Full weight and fitness equipment
amenities
• Full facility shower, bathroom and
locker rooms
• Concession and retail shop
• free exercise classes
• Individual exercise classes
• Free on site daycare at the Playground
(2 hr. limit)
• An official Sports USA basketball or
volleyball bag
Added .Bonus
• 1Vlernbers receive reduced prices for
camps, clinics and other events
• 1 5% discount on all sports and corporate
apparel in retail for personal/business .
• Receive 10% off fee for special event
bookings (two event maximum in
membership year)
4
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SPORTS
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go
SPORTS COMPLEX
Spokano, WA
Special
Grand Opening
Annual
Membership
Offer
Sign up by
�
December 15
and receive your
13th Month
FREE!
N ,:6
"1— 1'
''''";,'N'''"
!
'tooth llaa�
Staiameot
Junior
535.00
$250.00
$275.00
Adult
$50.00
$350.00
$380.00
1 Adult Family
$60.00
S540.00
$600.00
2 Adult Family
$75.00
$690.00
$760.0
Senior
S35.00
$250.00
$275.00
Annual Membership Privileges
• Free open gym time basketball/
volleyball (see schedule)
• Full weight and fitness equipment
amenities
• Full facility shower, bathroom and
locker rooms
• Concession and retail shop
• free exercise classes
• Individual exercise classes
• Free on site daycare at the Playground
(2 hr. limit)
• An official Sports USA basketball or
volleyball bag
Added .Bonus
• 1Vlernbers receive reduced prices for
camps, clinics and other events
• 1 5% discount on all sports and corporate
apparel in retail for personal/business .
• Receive 10% off fee for special event
bookings (two event maximum in
membership year)
4
Y
loN
0)
SPORTS
0
N
D
0
go
SPORTS COMPLEX
Spokano, WA
Special
Grand Opening
Annual
Membership
Offer
Sign up by
�
December 15
and receive your
13th Month
FREE!
N ,:6
SP 4
sronrs oomPte.e,
P. O. Box 13261
Spokane, WA 99213.3261
Opening
anuary ,2004;
SPORTS' COMPLEX
Spokane, WA
Watkof;Donors
1WN.PROFIT ORG.
U.S. POSTAGE
PAID
PERMIT NO.151
SPOKANE, WA
. Benefit the Youth of the Inland Northwest
Join our Supporters -
-The'Cooper
Family
Be a part of the Sports USA Walk of Donors
• How to Order:
• Please fill out the order form, include full
payment and send to: Sports USA
P.O: Box 13261 Spokane, WA 99213 -3261
Your Inscription:
The message on your personalized brick
will appear on a maximum of two lines,
corresponding to the gridbelow.
Card #
NAP. Date:
- All inscriptions will be subject to approval by Sports USA -
Please use one letter/symbol/space per box. Each brick. may have up to 13 characters and/or spaces per line. Please
use only those letters or symbols that appear on a standard typewriter keyboard. If ordering more than one brick,
please include a list of additional inscriptions. Be sure to follow the format above.
, Payment Method
(Circle One)
Visa /MasterCard ❑ Check or Money Order (payable to Sports USA)
City, State, Zip:
Phone:( )
If you have any questions or would like further information, please call
Kert Carlson (509)370 -0944 or Doug Cooper (509) 370 -2880
Signature Date
Name:
Address /P.O. Box:
I want to purchase • brick(s)
@ $75.00 each for a total of: $
Sports USA a 501(c)(3) non -profit organization will provide the ultimate opportunity for all of our
youth and people with disabilities to learn, experience and feel confident educationally, physically
and mentally when- playing sports. No child or person with disabilities will be turned away
because of the inability to pay.
Today we are asking you to become involved with the Youth in the Inland Northwest.
For every brick ordered, a portion of the proceeds will be used to establish a fund for oitr
"Natalie Carlson No Child Will Be Turned Away" policy.
For only 575.00 we will lay a commemorative brick for you on our "Walk of Donors" outside the
front entry: We will engrave your name, the name of your business, or the name of someone you
wish to honor.
•
TO GUARANTEE A BRICK IN THE "WALK OF DONORS"
YOU MUST RESPOND BY AUGUST 15, 2003
Your contribution is tax deductible.'
�'A9�aV'@:.'..!Px:+.. •rs rw .RVP.K.YP"•.�'.^000M...iv �: - 4 Tt9�C ^n+e.
SPORTS COMPLEX
Spokane, WA
This package will offer the following:
"Hotel / Motel of Choice"
Sports USA will offer five (5) Hotel / Motels the opportunity to be the
"Hotel / Motel of Choice" to our visitors during all weekend events per month.
1 Five (5) Hotel / Motel exclusive advertising for the months they choose to
participate.
2 — Tournament recognition on the Sports USA website (www.sports- usa.org),
listing them as the Hotel / Motel of Choice when our visitors are in Spokane.
3 P.A. announcements thanking the Hotel / Motel of Choice throughout the
tournament venue.
4 — Each month of sponsorship the Hotel / Motel will receive one (1)
complimentary guest pass for their internal use at Sports USA.
5 — E3ook three (3) months and receive two (2) Sports USA polo's with your
Hotel / Motel logo on the left sleeve.
Book six (6) months and receive four (4) Sports USA polo's with your
Hotel / Motel logo on the left sleeve.
Book nine (9) months and receive six (6) Sports USA polo's with your
Hotel / Motel logo on the left sleeve.
Book twelve (12) months and receive eight (8) Sports USA polo's with your
Hotel / Motel logo on the left sleeve.
Package price per month $350.00
* *To assure a spot please send your letter of commitment to Sports USA, and we will
contact you as the schedule fills to select your months of choice.
P. 0. Box 13261 • Spokane, WA 99213 -3261 • (509)370 -0944 • www.sports- usa.org
Kati'l'T•:c2ctt::`2 �X :X:i;:"4': a:5W.sen K ,1,15..:'X^.Q.4•.w+A'
SPORTS COMPLEX
Spokane, WA
.w.
"Restaurant of Choice"
Sports USA will offer five (5) Restaurants the opportunity to he the
"Restaurant of Choice" to our visitors during all weekend events per month.
This package will offer the following:
1 Five (5) Restaurants will have the opportunity to be the "Restaurant of
Choice" to our visitors during all weekend events.
2 — Tournament recognition on the Sports USA website (www.sports- usa.org),
listing them as the Restaurant of Choice when our visitors are in Spokane.
3 P.A. announcements thanking the Restaurant of Choice throughout the
tournament venue.
4 — Each month of sponsorship the Restaurant will receive one (1)
complimentary guest pass for their internal use at Sports USA.
5 Book three (3) months and receive two (2) Sports USA polo's with your
Restaurant logo on the left sleeve.
Book six (6) months and receive four (4) Sports USA polo's with your
Restaurant logo on the left sleeve.
Book nine (9) months and receive six (6) Sports USA polo's with your
Restaurant logo on the left sleeve.
Book twelve (12) months and receive eight (8) Sports USA polo's with your
Restaurant logo on the left sleeve.
Package price per month $100.00
**To assure a spot please send your letter of commitment to Sports USA, and we will
contact you as the schedule fills to select your months of choice.
P. 0. Box 13261 • Spokane, WA 99213 -3261 • (509)370 -0944 • www.sports- usa.org
S
Our VISION is to make the
Inland Northwest one of the national
top of mind visitor destinations.
Our MISSION is to create
economic growth for Spokane County
by effectively marketing Spokane and
the region as a preferred convention and visitor
destination.
Marketing Plan and Budget
January 1 - December 31, 2003
2003
Adopted 12/12/2002
Travel Impacts
• Visitors to Spokane County spent an
estimated $497 million,*
• Travel related employment totaled 8,810 lobs In
Spolc.ane County.'
• "•at and local taxes generated by visitors to
lane CoUnry equal $42 million.*
Ground
Trsenpwteerm
SIN milks!
SI Ii m.Wnel
Grocery
Storrs
tea
For a more detailed Annual Report„ please visit our
web site at www. visitspokanc.com/2002report.htm
2002 Board of Dire _tan
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December 2002
Dean Runyan Associates
u reported for
Washington State Office
of Trade and EconomK
Development.
2002 Ex•Ol1►do Board Members
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DIAMOND MEMBERS
c� •
Douai. et t 11EST0301
HOTEL' f 3TE1.S
w shin ionskee anti
PLATINUM MEMBERS
Bank of America
The Davenport Hotel
Northern Quest Casino
The Spokesman - Review
Sterling Savings
GOLD MEMBERS
American Building Maintenance
Avesta Corp.
Big Sky Airlines
The Bon Marche
Nordstrom
Spokane Chiefs/Indians/Shadow
U S Bank of Washington
Washington Mutual Bank
Spokane Reganal Convention & Visitors Bureau
801 W. Riverside, Sumo 301. Spokane, WA 99201
Phone (509) 424 -1341 Fax (509) 623.1297
wvrw.vintapoione.conn
S EGI L1NAL
Zoos
ANNUAL
REPORT
Our VISION is to make the
Inland Northwest one of the nation's
top of mind visitor destinations.
Our MISSION is to create
economic growth for Spokane County
by effectively marketing Spokane and
the region as a preferred convenuon and
visitor desunation.
The year 2002...
can be categorized as is period of significant
change in visitor behavior, coupled with changes in
our regional marketplace. In response. the CVB
intensified its marketing efforts region -wide with .t
comprehensive approach to packaging, along with a
retuned effon to reach the target marker.
Accordingly, the CVB, with strategic partner
organizations, developed a long range strategic plan
(musing on: visitor spending; brand identity;
maximizing facilities; greater stakeholder involve-
ment; development u( new attractions, facilities and
events; and CVB funding.
In May, Spokane County voters approved the
expansion of the regional facilities projects,
providing a much needed boost to the outlook for
substantial visitor growth. On October 21, the CVB
launched A redesigned and updated pninary Web
site. www.visitspokane.com. which received more
than 3,000,000 hits, an increase of over 150%.
Major successes in 2002 include:
Member Relations
• Recruited 88 new members which Increased net
membership by 7 %.
• Planned and implemented quarterly orientations,
proles tonal development seminars, Tourism
Awards. Annual Meeting, Event Planners
tradeshow, and Holiday Open House for
members,
Public Relations
• Generated $213,585 in earned media, including
coverage in ErulLess Vacation, Alaska Airlines, and
The Meetsnjt Professional magazines.
• Created greater awareness of the Spokane
Regional CVB, the tourism and hospitality
industries and their contributions to the regional
economy,
2002 Revenue Summary
Prt9,c ;owe 4
Mrnbvahip
other Prr.ara
Total Revenue
Nee e aster• 5.13%
Pitman,. Deexoomera 7.441
f WO 000
f 241.739
s 168J0n
$ 1,309,151
2002 Expense Summary
Com relen SainlSerMu
Tourism Sabefieryt<es
Public Relaulona
Member* p O•v.iopm.nc
A.Endr.w.0 .'
Total Cub Expenses
Convention Sales
s 42&892
f 380,907
s 66144
f %,926
s 1313751
$ 1.302.360
• Hosted 224 conventions during 2002, representing
approximately $53,480,211 in realized business.
• Secured $57,469.177 in future convention sales.
Currently, the pmjected economic impact of all
future conventions and meetings booked by the
CVB from 2003 to 2009 is $134,740,051.
• Booked 45 future meetings for Spokane Center
with a projected economic impact of $28,483,000.
• Welcomed 42 meeting planners on individual site
inspections and group familiarization program.
.
Of thine, 22 have already booked a future meeting
in Spokane for a combined economic Impact of
$ 10,659,400.
For a more detailed Annual Report
please visit our web site:
www. visitspokane .corn12002report.htm
Tourism Development
Increased shoulder season visits through
protnorinns like The Real Deal/Visiting Friend%
& Relatives ($505.000 impact). Golf in
Spokane, Governor's Cup Welcome Week
and Seahawks Training Camp.
• Re.einerged as a group tour destination,
increasing international and domestic group tour
company database leads from 298 to 527, and
launching a new group tour manual on line.
• Successfully marketed Spokane to various
production companies as a viable location for
feature films, commercials and TV productions,
with an economic impact of $440,000.
Spokane Regional CVB Staff
AornnusTAr ak
John Brewer. President and General Manager
Louise Barnett,Adminlstratrvs Manager
Katherine Funk, P.ecepuonist
Coowe nw Sass 3 Steam
Mons Gokee.Vite President and
Director of Convention Shea
Kellen* Beaumont Convention Services Manager
Amy Gabe. Contention Sales Msruger
Cheryl Johnston. Convention Sales Manager
Tim Rhodes, Convention Sates Manager
Marla Arlen, Intormauon Processor
Ann Gillespie, Research f Reservation Coordinator
Touarlt Dtrtt.ormtirr &Vision Saunas
Jeanne Sheeey,Director ofTournsm Development aril
Visitor Services
Lanna Montsr,Tourism and Marketing Assistant
Jenean Hughes,Visltor Services Manager
Karin Montagtee.Travel Counselor
Puauc Rawnc
Nancy Goodspeed. Director of Public Relations
Meseesier
Polly Phelan. Member Services Sales Manager
Valeta Sweet Member Services Manager and
Web Site Development
Administrative
25%
Membership
8%
Public Relations
5%
Tourism
29%
Convention Sales
33%
■ Convention Sales
• Tourism
❑ Public Relations
❑ Membership
■ Administrative
E LI Pii 1 1 Lii 1
Table of Contents
Long Range Strategic Initiatives 2
Current Marketplace 2
Primary Target Audiences 3
2002 Spokane County Travel and Tourism By the Numbers 3 - 4
Competitive Analysis 5
Emerging Trends 5 - 6
Challenges and Opportunities 7
Organizational Statement 8
Marketing Plan (by Target Audience) 8
Lei u re Travelers 8 - 10
Professional Travel Planners 11 - 12
Convention and Meeting Planners 13 - 14
Television, Film and Video Production Companies L 5
Media to Influence Visitors and Trade Planners 16 - 17
Regional Media to Reach Residents, Opinion Leaders & Elected Officials 18
Regional Businesses 19 - 20
Administration 21 - 22
Revenue & Expenses 23
SPOKANE REGIONAL CONV
REG.01,..„
Spo
_
NTION & VISITORS su RqAur:
1
2003 Marketing Plan and Budget
C =� ! f —� _ .:,.1 U
Long Range Strategi initiatives
I . Increase visitor spending
2. Create a unique brand identity for the region
3. Maximize usage of county public facilities by visitors
4. Strengthen collaborative initiatives with key stakeholders and strategic partners
5. Encourage development of new visitor attractions, facilities and events
6. Assure the long -term competitive viability of the CVB
Current Marketplace
Spokane County is the heart of the Inland Northwest, a four -
state, two- province region filled with natural wonders. The
Spokane area provides a vibrant urban setting in a rural landscape
filled with lakes, rivers, magnificent waterfalls, lush forests and the
Rocky Mountains. Abundant sunshine casts its glow on the Inland
Northwest, creating possibilities for outdoor activities year round.
In the heart of our region is Riverfront Park, a 100 -acre gathering
place for events and activities, with one of the country's largest
urban waterfalls. Surrounding this magnificent park and river are
major retail stores, unique boutiques, a variety of restaurants and
cafes, an entertainment complex, unique architecture and first class
hotels and meeting facilities, all within close proximity. The campus
like setting of our downtown core makes this area unique. Travelers
and meeting planners enjoy the convenience, safety, beauty and
affordability of our region.
Throughout Spokane County you will find clusters of great dining
and shopping experiences that cannot be found anywhere else in the
region. We boast some of America's best public golf courses, fine
wineries, world -class museums, a theme park and exciting casinos.
Nationally known events such as Bloomsday, Hoopfestand the
Lilac Festival attract tens of thousands of people to our region every
year. They contribute to our reputation as a choice destination and
create a large economic impact.
Our region is a hub for visitors offering a variety of hotel choices,
outstanding air service, a crossroads for Interstate and highway
connectivity, and impressive meeting and exhibit facilities. As the
largest metropolitan area between Seattle and Minneapolis, the area
offers abundant medical facilities, excellent educational
opportunities and a competitive high -tech core..Spokane has long
been recognized as the center of commerce and industry in the
Inland Northwest.
In a time of global uncertainty the Inland Northwest offers a
feeling of comfort and safety. In today's rushed society the region
prides itself on sincere customer care, amid natural wonders
providing a sanctuary for relaxation.
2
a
1 -TJ LJ L.J L L L
. niwy. I r_get Audiences
Understanding the psychographics of our visitors allows us to target
key leisure audiences:
1. Recreational and Outdoor Enthusiasts around the world
enjoy our mountains for skiing, hiking, climbing, camping, and
photography; the lakes, rivers and streams for fishing and
recreational boating; sports venues; and the National and State
Parks as escapes. For those in the "know," Spokane is a golfer's
dream come true with its quality public courses and extremely
low greens fees.
2. A significant percentage of the population has deep roots here.
They account for a great number of Friends and Relatives
visiting. Families have lived here for generations, and while
children may travel away for careers and other pursuits, many
seek opportunities to come back "home." There is a
proportionately large retired military component of the
population whose children come to visit.
3. Greater Spokane contains major retail Shopping opportunities
for a geographic area encompassing over two million potential
buyers. Shopping is the nation's number one activity among
leisure travelers while on vacation, and half of all travelers say
that shopping was the primary or secondary purpose for at least
one trip in the past year. Seventy three percent of travelers
who shop prefer to visit stores they do not have in their home
towns.
4. Major Events and Cultural Activities that can only be found
in our area are enjoyed by visitors throughout the region. The
Broadway Series, Spokane Symphony, art exhibits and more can
be found year- round.
5. Convention and Meeting Planners seek affordable, unique,
safe destinations that can accommodate and increase their
attendance. Research from the Luntz Research Companies
states that the first thing planners look for when they hear of a
new potential host city is the ability to accommodate (32 %),
followed by the cost (21 %), ease of travel (21 %), distance of
travel (12%), restaurants /sights (7 %), other (5 %), and don't
know (3 %). In addition, 76% of planners prefer to try different
locations.
6. Film Production Scouts view our region . as an undiscovered
jewel offering a multitude of unique visual locations. Our
affordability and talent pool are key selling points.
3
] L _ . J E._7 [7
1Q.9.2ipokane County Travel and Tourism By _The Numbers
Travel Generated Employment (2001- prepared 12/02) 8,810
Travel Spending (200 prepared 12/02) $497 million
Airport Passengers (through 1 2/02) 2,745,788
Occupancy (through 12/02) 58.6%
Retail spending (through 1 2/02) $3.309 billion
Travel Purpose (10 /02 survey of local car rental companies)
Business Travel 38%
Leisure 31%
Conventions/Meetings 7%
Sports Activities 8%
Group Tour 1%
Local car repair 15%
Conventions (realized in `02 as of 12131/02) 224
Makeup of future groups booked
Statewide 34%
Regional 46%
National 20%
_
Travel Purpose (10 /02 survey of local hotels)
Business .Travel 39%
Leisure 31%
Conventions /Meetings 1 6%
Sports Activities 9%
Group Tour 5%
Visitor place of origin (1 1,245 U.S. /Canadian visitors signed the
Visitor Information Center Guest Register)
E. Washington 22%
W. Washington I3%
California 7%
Alberta. 6%
British Columbia 6 %
Montana 5%
Oregon 5%
Idaho 4%
Texas 4 %
Other 32%
International visitor place of origin (542 non - Canadian international
visitors signed the Visitor Information Center Guest Register)
Germany 17%.
UK 15%
Benelux. 12%
Japan I I%
Australia/New Zealand 10%
Other countries 35%
4
1 City
Metro Pop.
417,939
CVB Budget
$1,359,000
Rooms
6,743
ADR
73.50
Occupancy
60
Exhibit
Hall
38,800
Air
Passengers
2,880,186
a S•okane 1
{ Seattle
1,737,034
$6,392,806
18,520
83.23
56.6
150,000
12,703,676
Portland ;
• 1,800,000
$8,150,000
21,000
97.47
62.5
205,700
27,000,000
1 Yakima i
222,581
2,262
63.62
63.51
23,568
Albu • uer• ue
700,000
$5,728,149
14,000
68.31
61.8
166,546
6,183,606
Denver 1
2,400,000
$7,120,000
36,019
88.52
62.5
292,000
36,092,806
Reno -S 'arks
350,000
$25,000,000
25,000
60.03
78.3
260,000
4,932,648
San Diego
2,800,000
$16,217,300
50,600
110.79
69.8
615,701
15,184,332
Phoenix
2,330,353
$ 1 1,069,000
51,000
95.02
58.76
249,000
35,439,031
Salt Lake . 1
1,275,076
$8,300,000
17,335
74.60
61.8
369,277
18,819,131
Boise
i 432,345
$1,462,760
4,539
85.00
70
25,000
Kalispell ;=
125,000
2,936
67.78
54.57
Coeur d'Alene
i 30,000
1,954
90.62
60.46
0 '
Wenatchee
1 62,000
400,000
12,000
65.00
?
7,500
1 Missoula
1 330,135
2,645
65.77
67.40
0
S.zmpstitave Analysis*
# Sources:
I) Chicago CVB Competitive Analysis Report, Jan. 2003
2) Smith Travel Research, Copyright 2002, All Rights Reserved.
3) Primary research through direct Interviews with CVBs, March 2003.
5
Strategies
Tactics
2003 Action Plan
J
F
MA
M
J
J
A
S
O
N
D
Increase shoulder season visits
Real Deal Promotion - regional print, radio,
television and internet driven advertising campaign
aimed at the drive market within a 6 hour drive of
Spokane
x
•x
x
x
x
x
Visiting Friends & Relatives Promotion — local
print campaign to encourage area residents to
invite their friends and family to visit the Spokane
region during our winter value season
Create database for conversion
x
x
x
x
x
x
x
x
x
Attract affluent golf enthusiasts within a 6 hour
drive of Spokane
Golf in Spokane Promotion - multimedia
advertising campaign directed at the Puget Sound,
Portland and Missoula markets
x
x
x
x
x
x
x
Annually customize website
.gQIfinspokane.com - goal of 1,000 user
sessions per month /150,000 hits per year
x
x
x
x
x
x
x
Seattle Golf Show consumer trade show
x
Advertise in 2003 NW Golf Maps
Create database from visitor requests and
consumer trade shows
x
x
x
Increase visitor retail spending
Create multimedia retail advertising campaign to
enhance summer /back to school and holiday
expenditures
x
x
x
x
x
x
Create database for conversion
x
x
x
x
Increase peak season visitation
Create peak promotion focused on special events
& family getaways
x
x
x
x
x
x
x
i
Collaborate with Hoopfest to extend event length
Collaborate with DSP, Regional and Valley
Chambers to create/enhance promotable peak
season events
x
x
x
Advertise in Washington State Visitors Guide
x
•
Family Motorcoach Association consumer trade
show
x
L_ _
L i _ . J r J 4 ! L _ _I L__J L---J
I0
Strategies
Tactics
2003 Action Plan
J
F
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A
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J
AS
O
N
D
Increase visitor spending and extend length of
stay
Operate downtown Visitor Information Center
with goal of serving 12,000
Operate Visitor Center — Spokane Valley Mall -
staffed June- September/Thanksgiving through New
Year's with goal of serving 4,500
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
In cooperation with Spokane Airport, train
volunteers, provide visitor materials for Airport
Welcome Center
x
x
x
x
x
x
x
x
x
x
x
x
Provide travel counseling services to educate
travelers about the market
x
x
x
x
x
x
x
x
x
x
x
x
Produce This Week In Spokane - weekly events
u• date for frontline em • to ees
x
x
x
x
x
x
x
x
x
x
x
x
Provide visitor requested fulfillment
2003 Visitors Guide
x
x
x
x
x
x
�x
x
x
x
x
x
x
x
x
Produce Destination Marketing publications and
websites
2004 Visitors Guide
x
•x
Spokane City Map — if required and able to
generate incremental revenue
x
x
Calendars of events
x
x
x
x
www,visitsp.kane.cotn - goal of 15,000 user
sessions per month /3.4 million hits per year
x
x
x
x
x
x
x
x
x
x
x
x
www.tourtheinlandnw.com - goal of 750 user
sessions . er month/ 150,000 hits • er ear
x
x
x
x
x
x
x
x
x
x
x
x
TARGET AUDIENCE:
Professional Travel Planners
Positioning Statement:
Spokane is the center of a region filled with tourism assets from history and culture to golf, soft
adventure, shopping, wineries, native American experiences and assets that appeal to affluent, mature
consumers that appreciate traveling within a group setting. Hands on technical and agricultural resources,
western ranch and cowboy experiences, outdoor adventure and sports of all kinds appeal to the more
physically active group traveler. Spokane is also the gateway to the Rocky Mountain Region and the
National Parks, which holds hi :h • • eal for travelers from around the world.
Key Measurable Objectives:
Increase the number of domestic and international : ou. tour o• erators in our workin: database from 272 to 325.
Primary Strategic Initiatives Addressed:
I. Increase visitor s•endin :. 3. Maximize usa :e of coun •ublic facilities b visitors
Responsibility:
Jeanna Shelley, Director of Tourism Sales & Services; Lanna Monter, Tourism Marketing Assistant; Valeta Sweet, Web Master
Strategies
Tactics
2003 Action Plan
J
F
M
A
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J
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O
N
D
Increase Domestic Group Tour Visitation
National Tour Association Trade Show
x
Chair Experience Washion Event
x
x
x
x
x
x
x
x
x
x
x
Create Quarterly communique with Tour
O. erator database
x
x
x
x
Host September FAM tour with participants from
12 •artici•atin: Tour Com•anies.
x
Enhance on -line Group Tour Manual with
itineraries and • hotos
x
x
x
x
x
x
Provide photography for grou• tour brochures
Host individual site tours as requested
x
X
x
X
x
X
x
X
x
X
x
X
x
X
x
X
x
X
x
X
x
X
x
X
Survey local hoteliers regard existing group tour
business
x
x
Increase International Group Visitation
Rocky Mountain International Gateway City
Pro :ram
x
x
x
x
x
x
x
x
x
x
x
x
RMI Round U.
x
Advertise in Real America Guide
x
.�. 1 _! t-
L .J
I2
f3 LEI D _ ] L... A L_. J . _J J
•
International Tourism Exchange Berlin
(Host travel seminar prior to ITB with
Washington State Tourism)
x
Strategies
Tactics
2003 Action Plan
J
F
MA
Ni
J
J
A
5
O
N
D
Host international FAM with minimum of 12
participants.
x
Create multilingual welcome page on
www.yisjtspokane.com and
x
x
www.to u rth e i n la nd nw, cons
Work with German National Television on one
houryrogram on Inland Northwest
x
Develop New Tour Product
Develop agri- tourism tour for Green Bluff : rant
x
x
x
x
x
f3 LEI D _ ] L... A L_. J . _J J
•
TARGET AUDIENCE:
Convention and Meeting Planners
Positioning Statement:
Spokane offers expanding convention facilities in a campus -like setting along the banks of the Spokane
River, along with new and improved regional facilities for all size groups in the safe, beautiful and affordable
Inland Northwest.
Key Measurable Objectives:
I. Generate 110,000 definite room nights with an economic
$60,000,000. 3. Report $50,000,000 in realized convention
impact of $55,000,000, 2. Generate 125,000 tentative room nights with an economic impact of
business by — year -end, 2003, with a minimum of $25,000,000 associated with Spokane Center usage.
county public facilities by visitors.
Primary Strategic Initiatives Addressed:
I. Increase visitor spending. 3. Maximize usage of
Responsibility:
Vice President and Director of Sales: Mina Gokee; Sales Team: Tim Rhodes, Cheryl Johnston; Services Manager. Amy Cabe; Information Processor: Marla Allen
Strategies
2003 Action Plan
Tactics
J
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O
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Personal Sales
Sales staff will make 320 sales contacts monthly
X
X
X
X
X
X
X
X
X
X
X
X
Sales staff will produce 20 leads monthly
X
X
X
X
X
X
X
X
X
X
X
X
Sales staff will produce 12 bids monthly
X
X
X
X
X
X
X
X
X
X
X
X
Sales staff will develop 14 new files monthy
X
X
X
X
X
X
X
X
X
X
X
X
Trade Show Attendance
Affordable Meetings
X
American Society of Association Executives
X
Destinations Showcase
X
Meeting Professionals International
X
Religious Conference Management Association
Washington Society of Association Executives
Group FAM
X
X
X
X
Familiarization Tours (Host 50 Meeting Planners)
Individual site inspections
X
X
X
X
X
X
X
X
X
X
X
X
Direct Mail Campaign — Convention Center
Expansion
Do direct mail to existing and potential
convention center expansion users
X
"Bring Home The Business Campaign"
Sales staff will contact local organizations and
service clubs to produce leads for new business
X
X
X
X
X
X
X
X
X
X
X
X
i ' ` J r 11 EL 1 I L. J.
I4
Strategies
Tactics
2003 Action Plan
F
M
A
M
J
J
A
S
O .
N
D
Provide Quality Service to Planners
•
Convention Services Manager will serve as a
resource for planners, offering a full range of
services provided bythe CVB and its member
firms.
X
X
X
X
X
X
X
X
X
X
X
X
Provide central housing as needed for groups
requiring 3 or mor properties
X
X
X
X
X
X
X
X
X
X
X
X
Provide customized welcome signs for large
convention :ro•s
X
Promote attendance at booked meetings and
conventions
Convention Services Manager will attend selected
conventions in the year prior to their meeting in
Spokane, encouraging attendees to come early,
stay late — and bring their families
Organize task force to identify new opportunities
in cooperation with Fair and Expo staff
X
X
X
X
X
X
X
X
X
X
X
X
.
X
X
Develop new business for the Spokane Fair &
Expo Center
Web Site Development
Produce new on -line facilities guide for planners
X
Directors of Sales Meetings
Director of Sales will meet quarterly with
group
X
X
X
X
15
TARGET AUDIENCE:
Television, Film and Video Production Companies
Positioning Statement:
Unique architecture, incredible landscapes, consistent weather and an available talent pool make Spokane's
environment conducive to film and video production projects.
Key Measurable Objectives:
Secure a minimum of four production projects throughout 2003 with a combined economic impact of $500,000.
Primary Strategic Initiatives Addressed:
I) Increase visitor spending .
Responsibility:
Joanna Shelley, Director of Tourism Sales & Services;
Lanna Monter, Tourism Marketing Assistant; Valeta
Tactics
Sweet, Web Master.
2003 Action Plan
Strategies
J
F
M
A
M
J
J
A
S
0
N
D
Aggressively promote Spokane as a prominent
production location
Attend California Film Press Media Blitz
x
Attend Location Expo 2003
x
Attend AFCI Cin posium
x
Establish positive working environment for
companies
Establish relationships with key city /county
, departments
Develop /coordinate local film office task force —
meet quarterly
Fulfill production requests forwarded from
Washington State Film Office and all other
sources
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
_production
Actively fulfill production company requests
Create film office guidelines and intake process
for www.filminspokane.corn
x
x
x
Create and u• date location • hoto file
x
x
x
x
x
x
x
x
x
x
x
x
16
TARGET AUDIENCE:
Media To Influence Visitors And Trade Planners
Positioning Statement:
The Spokane region offers safe, beautiful and affordable accommodations, facilities and attractions as both
a destination and gateway for convention attendees and travelers.
Key Measurable Objectives:
Achieve an advertising equivalent of $400,000
Primary Strategic Initiatives Addressed:
I. Increase visitor 2. Create a unique brand identity for the region, and 3. Maximize usage of county public facilities by visitors
sending;
Responsibility:
Nancy Goodspeed, Director of Public Relations
Strategies
2003 Action Plan
Tactics
J
F
M
A
M
J
J
AS
O
N
D
Proactively & reactively provide outreach to
writers & media outlets
Produce a minimum of two news releases a
month keyed to significant activities of the CVB
X
X
X
X
X
X
X
X
X
X
X
X
Contact 52 new -to -the- region editors or writers
X
X
X
X
X
X
X
X
X
X
X
X
Distribute 52 Press Kits
X
X
X
X
X
X
X
X
X
X
X
X
Assist 100 travel writers and editors
X
X
X
X
X
X
X
X
X
X
X
X
Conduct FAM Tours for 8 writers
X
X
X
X
X
X
X
X
X
X
X
X
Respond to and distribute leads from State
Tourism, TIA & others
X
X
X
X
X
X
X
X
X
X
X
X
Update the Media & Meeting Planner photography
database
X
X
X
X
X
X
X
X
X
X
X
X
Develop & distribute 6 Storyline tip sheets
.
X
X
X
X
X
Trade Shows
Participate in national PRSA Travel & Tourism
Executive Committee
X
17
Strategies
Tactics
2003 Action Plan
J
F
M
A
M
J
J
AS
O
N
D
Attend & participate in PRSA Travel & Tourism
Section and Society of Travel Writers joint
conference
X
Maintain an ongoing record of media coverage
and press contacts made throughout the year to
track return on investment
Utilize State Tourism Clipping Service reports to
track media
X
X
X
X
X
X
X
X
X
•
X
X
X
Develop & update annual library of clips
X
X
X
X
X
X
X
X
X
X
X
X
Calculate monthly and YTD advertising
equivalencies
X
X
X
X
X
X
X
X
X
X
X
X
i --
FM 07 i J LJ _ J J
I8
TARGET AUDIENCE:
Regional Media To Reach Residents, Opinion
Leaders & Elected Officials
Positioning Statement:
The Spokane Regional Convention & Visitors Bureau creates economic growth for Spokane County by
effectively marketing Spokane and the region as a preferred convention and visitor destination.
Key Measurable Objectives:
Achieve an advertise equivalent of $ 100,000
Primary Strategic Initiatives Addressed:
4. Strengthen collaborative initiative with key stakeholders and strategic partners; 5. Encourage development of new visitor attractions, facilities and events; and
6. Assure the Tong -term competitive viability of the CVB
Responsibility:
Nancy Goodspeed, Director of Public Relations
Strategies
Tactics
2003 Action Plan
. J
F
M
AM
J
J
A
SO
N
D
Provide Information proactively & reactively
Ongoing outreach to regional media
X
X
X
X
X
X
X
X
X
X
X
X
Convention Updates to media
X
X.
X
X
X
X
X
X
X
X
X
X
Keep CVB membership & key opinion leaders
informed
CVB.update emails bi- weekly
X
X
X
X
X
X
X
X
X
X
X
X
Printed newsletters bi- monthly
X
X
X
X
X
Produce or assist with CVB Publications
Tourism Awards Events & media coverage
X
X
Convention Calendar
X
Publications Digest
X '
Facilities Guide for Meeting Planners
X
Business Directory
X
X
Annual Report
X
Regional Branding
Work with community partners on synthesis
X
X
X
X
X
X
X
X
X
X
X
X
Encourage an ongoing regional branding process
Develop a common use of visual elements
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
Provide public affairs support
Develop proactive & reactive materials as needed
X
X
X
X
X
X
X
X
X
X
X
X
L _ ! L _J L .J r_J ? .J L �J 1 L,___1 I _.__➢ __.1 _ 1 , _
19
TARGET AUDIENCE:
Regional Businesses
Positioning Statement: .
The Convention & Visitors Bureau is the premier non - profit travel marketing organization for the Region,
creating economic growth through visitor expenditures and providing value to our members.
Key Measurable Objectives:
I. Expand membership to 520 members with a base of $295,000
2. Increase member retention to exceed B0%
Primary Strategic Initiatives Addressed:
4. Strengthen collaborative initiatives with key stakeholders and strategic partners, 6. Assure the long term competitive viability of the CVB.
Responsibility:
Membership Sales Manager; Polly Phelan
Member Services Manager; Valeta Sweet
Strategies
Tactics
2003 Action Plan
J
F
M
A
M
J
J
A
S
O
N
D
Personal Sales
200 contacts a month
X
X
X
X
X
X
X
X
X
X
X
X
-
40 member ' ros . ect meetin : s
X
X
X
X
X
X
X
X
X
X
X
X
$3800 in new member /upgrade dollars
Develop Sales Kit
X
X
X
X
X
X
X
X
X
X
X
X
X
Direct Mail
X
Promote CVB at Tradeshows
X
Offer viable marketing oeportunities
Visitor Guide ($ 1 10,000 in sales)
Calendar of Events ($5,000 in sales)
X
X
X
X
X
X
Newsletters ($2,500 in sales)
X
X
X
X
X
VIC Posters ($2,400 in sales)
X
X
Duratrans ($6,000 in sales)
Business Directory ($6,000 in sales)
X
Produce Publication Calendar
X
Member Events & Educational Programs
Seminars net $1 650
X
X
X
CVB Event net $10,000
X
Tourism Awards net 0
X
Annual Celebration net 0
X
20
Strategies
Tactics
2003 Action Plan
J
F
M
A
M
J
j
A
S
O
N
D
Member Retention, Education & Benefits
CVB Staff calls to membership
X
X
X
X
X
X
X
X
X
X
X
X
Orientations for new & existing members
X
X
X
Create reference area for membership on websito
X
1 I
Visit one existing member a week (Polly)
Convention Digest
X
X
X
X
X
X
X
X
X
X
X
X
X
Membership Committee
Computer Traini (Valeta)
X
X
X
X
X
X
X
X
X
X
X
X
X
Education/Training
IACVB /Shirtsleeves (Polly)
X
L; !! LLJ J _l L _.B LLi L-} . _ J I J _ .r I _ . - _I
2I
Administrative Department
Key Measurable Objectives:
Determined b I success of each de•artment in meetin; their ob'ectives and 2 ;eneratin; corn.etitive revenue for the CVB
Primary Strategic Initiatives Addressed:
2. Create a unique brand identity for the region, 4. Strengthen collaborative initiative with key stakeholders and strategic partners, S. Encourage
development of new visitor attractions, facilities and events, 6. Assure the Tong -term competitive viability of the CVB
Responsibility:
John Brewer, President Louise Barnett, Administrative Manager, Katherine Funk, Receptionist
Strategies
Tactics
2003 Action Plan
J
F
M
A
M
J
J
A
S
O
N
D
Assure the Tong -term competitive viability of the
CVB
Continue to work with Lodging Tax distribution
entities to ensure tax support
X
X
X
X
X
X
X
X
X
X
X
X
Identify new funding mechanisms
X
X
X
X
X
X
X
X
X
X
X
X
Grow membership investments
X
X
X
X
X
X
X
X
X
X
X
X
Grow reserves to $1 00,000 by year end
X
X
X
X
X
X
X
X
X
X
X
X
Complete, implement and keep updated the long
range strategic plan
Work with the established task force to
complete
X
X
Update with board and membership
X
X
X
X
Conduct benchmark research
.X
X
X
X
Create a unique brand identity for the region
Identify and work with key strategic partners to
develop a brand
X
X
X
X
X
X
X
X
X
X
X
X
Strengthen collaborative initiatives with key
stakeholders and strategic partners
Increase knowledge of CVBs key message points
as determined in benchmark survey
X
X
X
X
X
X
X
f
•
_L3 C 1 L- .
22
Strategies
Tactics
2003 Action Plan
J
F
M
AM
J
J
A
S
O
N
D
Encourage development of new visitor
attractions, facilities and events
Work with existing project managers to ensure
completion of convention center, Fair and Expo
Center, Mirabeau Point and the Fox Theater
X
X
X
X
X
X
X
X
X
X
X
X
Work with partners to encourage and support
new facilities that fulfill the needs of visitors
X
X
X
X
X
X
X
X
X
X
X
X
•
23
•
•
Spokane Regional Convention & Visitors Bureau
Revenue & Expenses 2003
Revenue
G J CT ! l LL.! L_._J �J 1 �_.� J 1 J
Public Sources
Private Sources
Total Revenue
964,000
I2.Q. €5.Q
Sales & Administrative Personnel Expense
Personnel
Salaries & Wages 651,026
Taxes & Benefits 167 965
Total Personnel Expense 818,991
Marketing Expense
Trade Shows, Sales Missions, Bids 52,150
Fams, Sites, Client Meetings 23,500
Advertising and Marketing 1 36,600
Publications & Print Projects 96,650
Marketing Research 4,500
Fulfillment 22,000
Total Direct Marketing Expense 335,400
Operational Expense
Total Operational Expense 2ZZ,25Q
Total Expense
1,434,650
1,431,641
24
L LILL F
Spokane Regional CVB Staff
ADMINISTRATION
John Brewer, President and General Manager
Louise Barnett, Administrative Manager
Katherine Funk, Receptionist
CONVENTION SALES & SERVICES
Mina Gokee, Vice President and Director of Convention Sales
Amy Cabe, Convention Services Manager
Cheryl Johnston, Convention Sales Manager
Tim Rhodes, Convention Sales Manager
Marla Allen, Information Processor
TOURISM DEVELOPMENT & VISITOR SERVICES
Jeanna Shelley, Director of Tourism Sales and Services
Lanna Monter, Tourism and Marketing Assistant
Jenean Hughes, Visitor Services Manager
Karen Montague, Travel Counselor
PUBLIC RELATIONS
Nancy Goodspeed, Director of Public Relations
MEMBERSHIP DEVELOPMENT
Polly Phelan, Member Services Sales Manager
Valeta Sweet, Member Services Manager and
Web Site Development
L 1 L J C1 L1.3 L_J J L_J L_,.1 ! J
SRCVB ADMINISTRATIVE OFFICE
801 West Riverside Ave., Ste. 301, Spokane, WA 99201
www.visitspokane.com
conventions@visitspokane.com
(509) 624 -1341
DOWNTOWN SRCVB
VISITOR INFORMATION CENTER
201 W. Main Avenue, Spokane, WA 99201
www.visitspokane.com
visitors@visitspokane.com
(509) 747 -3230 or (888) SPOKANE
VALLEY SRCVB
VISITOR INFORMATION CENTER
Spokane Valley Mall
14700 E. Indiana, Spokane, WA 99216
www.visitspokane.com
visitors@visitspokane.com
(888) SPOKAN
25
Revenues
Total Revenues
Cast of Sale
rota! Cost ol'Sales
;rasa Profit
I *.N heu
Salaries & Wages
Payroll taxes
13enelits
ASA1:
1 )eslinations
fv1 I' I
Affordable Meetings
R('MA
WSAE
1)0 NOT USE
!lids- Attendance l3Idg
Client Travel
('liens Expenses
funs Related Expenses
Other Conv Sale Adve
Well Site
V'nleu
C iiveaway Items
Ilu Mlalerials
Photography
Recruitment Cun
Arena Marketing
Welcome Signs
Direct Mail
Convention Digest
Marketing Research
I iillillinent
\1: 1,•Ii;tntlise l'or Resale
\pence
Current Month Current Month
Actual Budget
0.00
0.00
0.00
18,338.90
1,708.43
2,785.10
124.70
0.00
529.06
832.89
0.00
0.00
0.00
773.45
0.00
85.78
178.37
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
97.61
0.00
50.00
668.34
0.00
24+1.31
0.00
0.00
0.00
$ 22,688.42
2,382.25
3,471.33
6,350.00
0.00
4,600.00
0.00
0.00
0.00
0.00
616.67
833.33
666.67
166.67
0.00
500.00
50.00
833.33
0.00
0.00
583.33
416.67
0.00
516.67
0.00
0.00
666.67
0.00
458.33
Spokane Regional CVB - Conv Sales Department
Income Statement
For the Eight Months Ending August 31, 2003
Year to Date
Actual
0.00
0.00
0.00
$ 148,737.19
15,024.31
23,340.38
4,523.42
6,476.07
3,745.42
3,332.89
3,925.73
513.55
0.00
10,335.73
2,455.72
1,092.11
1,949.05
361.66
275.00
0.00
2,545.70
268.09
0.00
2,980.46
4,358.56
925.00
500.78
0.00
3,708.00
3,373.37
0.00
2,567.33
0.00
Year to Date Variance Total Year Bud
Budget
0.00
0.00
For Management Purposes Only
0.00
0.00
0.00
0.00
0.00
0.00
$ 181,507.36 (32,770.17) 272,261.00
19,058.00 (4,033.69) 28,587.00
27,770.64 (4,430.26)
6,350.00 (1,826.58) 6,350.00
5,950.00 526.07 5,950.00
4,600.00 (854.58) 4,600.00
4,900.00 (1,567.11) 4,900.00
4,100.00 (174.27) 4,100.00
600.00 (86.45) 600.00
0.00 0.00 0.00
4,933.36 5,402.37 7,400.00
6,666.64 (4,210.92) 10,000.00
5,333.36 (4,241.25) 8,000.00
1,333.36 615.69 2,000.00
0.00 361.66 0.00
4,000.00 (3,725.00) 6,000.00
400.00 (400.00) 600.00
6,666.64 (4,120.94) 1 0,000.00
0.00 268.09 0.00
0.00 0.00 0.00
4,666.64 (1,686.18) 7,000.00
3,33336 1,025.20 5,000.00
1,000.00 (75.00) 1,000.00
4,133.36 (3,632.58) 6,200.00
0.00 0.00 0.00
4,500.00 (792.00) 4,500.00
5,333.36 (1,959.99) 8.000.00
0.00 0.00 0.00
3,666.64 (1,099.31) 5,500.00
Page: I
Dues & Subscriptions
Education & Related E
Other Meetings & Tray
Postage (other than full
Telephone
'Total Expenses
Net Income
Spokane Regional CV13 • Conv Sales Department
Income Statement
For the Eight Months Ending August 31, 2003
Current Month Current Month Year to Date Year to Date Variance Total Year Bud
Actual Budget Actual Budget
550.00 166.67 1,750.00 1,333.36 416.64 2,000.00
0.00 425.00 905.00 3,400.00 (2,495.00) 5,100.00
132.05 83.33 802.89 666.64 136.25 1,000.00
0.00 0.00 0.00 0.00 0.00 0.00
145.36 166.67 817.22 1,333.36 (516.14) 2,000.00
27,248.35 46,642.01 251,590.63 317,536.08 (65,945.45) 460,304.00
$ (27,248.35) $ (46,642.01) $ (251,590.63) $ (317,536.08) 65,945.45 (460,304.00)
For Management Purposes Only
Page
Spokane Regional CVB - Tourism Department
Income Statement
For the Eight Months Ending August 31, 2003
Current Month Current Month Year to Date Year to Date Variance Total Year Bud
Actual Budget Actual Budget
Revenues
"rota' Revenues 0.00 0.00 0.00 0.00 0.00 0.00
Cost of Sales
('i„t aI'goods sold $ 73.47 $ 0.00 $ 673.82 1,000.00 (326.18) 1,000.00
1 otal Post of Sales 73.47 0.00 673.82 1,000.00 (326.18) 1,000.00
( iruss Profit (73.47) 0.00 (673.82) (1,000.00) 326.18 (1,000.00)
Expenses
Salaries & Wages 12,187.18 11,645.50 88,593.79 93,164.00 (4,570.21) 139,746.00
Payroll Taxes 1,091.04 1,222.75 8,777.00 9,782.00 (1,005.00) 14,673.00
1 ietrel its 2,037.44 1,781.75 16,931.85 1 4,254.00 2,677.85 21,381.00
N'I'A 0.00 250.00 2,053.89 2,000.00 53.89 5,200.00
AI ('I 0.00 0.00 54.05 3,000.00 (2,945.95) 3,000.00
It f\ I I 0.00 0.00 661.95 1,000.00 (338.05) 1,000.00
1 0.00 0.00 1,476.30 2,500.00 (1,023.70) 2,500.00
Seattle Goll'Sltuw 0.00 0.00 1,245.29 1,500.00 (254.71) 1,500.00
I.ucation Expo 0.00 0.00 2,181.96 1,850.00 331.96 1,850.00
('A Golf/RV Show 0.00 0.00 1,743.74 1,400.00 343.74 1,400.00
Film Office Press Trip 0.00 0.00 2,611.36 1,250.00 1,361.36 1,250.00
Calgary Equifair 1,448.77 0.00 2,648.77 0.00 2,648.77 0.00
('I ient Travel 0.00 0.00 123.65 0.00 123.65 0.00
Client Expenses 0.00 0.00 961.35 750.00 211.35 1,500.00
Fait Related Expenses 105.00 0.00 986.72 700.00 286.72 1,400.00
(teal Deals 0.00 0.00 15,317.61 13,500.00 1,817.61 22,500.00
. iolf in Spokane 200.00 2,000.00 4,458.62 15,500.00 (1 1,041.38) 15,500.00
Road and Stemmer I'ru 20,080.47 10,000.00 34,113.41 40,000.00 (5,886.59) 44,000.00
10.11 0.00 0.00 8,100.00 8,000.00 100.00 8,000.00
State Visitor Guide 0.00 0.00 7,500.00 7,000.00 500.00 7,000.00
\Veb Site 0.00 150.00 1,021.85 3,200.00 (2,178.15) 3,800.00
Video 275.00 50.00 275.00 200.00 75.00 300.00
(iivua%vay items 0.00 1,000.00 835.00 1,000.00 (165.00) 1,000.00
Rootlt Materials 0.00 0.00 0.00 500.00 (500.00) 500.00
Photography 0.00 0.00 0.00 0.00 0.00 0.00
1 ►iirlr Mlail •133.00 0.00 433.00 0.00 433.00 0.00
1.in'i (;nidle 0.00 0.00 77,912.88 76,000.00 1,912.88 76,000.00
• �ti1, I our (itiitle 0.00 0.00 0.00 750.00 (750.00) 1,500.00
For Management Purposes Only
Page: 1
Spokane Regional CVB - Tourism Department
Income Statement
For the Eight Months Ending August 31, 2003
Current Month Current Month Year to Date Year to Date Variance Total Year Bud
Actual Budget Actual Budget
Events Calendar 528.61 0.00 1,704.06 600.00 1,104.06 5,200.00
N1,11 Wing Research 0.00 0.00 14.93 0.00 14,93 0.00
Fulfillment 1,269.29 1,000.00 11,155.89 7,000.00 4,155.89 10,000.00
Merchandise fur Resale 0.00 0.00 0.00 0.00 0.00 0.00
Auto Expense 0.00 300.00 1,148.42 2,400.00 (1,251.58) 3,600.00
Dues fe Subscriptions 0,00 0.00 0.00 150.00 (150.00) 750.00
Education & Related E 0.00 125.00 0.00 850.00 (850.00) 1,000.00
Other Meetings & 'Israv 404.65 50.00 1,508.11 400.00 1,108.11 600.00
Volunteer Appreciation 0.00 0.00 1,331.50 1,500.00 (168.50) 1,500.00
Postage (other than full 0.00 170.83 0.00 1,366.64 (1,366.64) 2,050.00
' re lephon e 392.00 700.00 2,920.42 4,300.00 (1,379.58) 6,100.00
VIC Operations 1,01839 1,075.00 10,040.19 8,600.00 1,440.19 12,900.00
1,easehold liaprovetnen 2,100.00 2,400.00 19,200.00 19,200.00 0.00 28,800.00
Total Expenses 43,870.84 33,920.83 330,042.56 345,166.64 (15„124,08) 449,000,00
Net limonite $ (43,944.31) $ (33,920.83) $ (330,716.38) $ (346,166.64) 15,450.26 (450,000.00)
Fur Management Purposes Only
Page! 2
RINCIIUCS
1 o tat R e v enu e s
Cost of Sales
l'otal CLISE or Sales
Gross Profit
1:xpenses
StLiik & Wages.
Payroll Taxes
Benefits
!'RSA/SATW
1 ieni Travel
Client Expenses
ILIIl Related Expenses
Well Site Design
t ;iveawny Items
l'liutography
Direct Mail
Fulfillment
Auto Expense
Dues & Subscriptions
Education & Related E
Other Meetings & Tray
Postage (other than 11111
1'1:It:phone
Newsletter
Annual Report
Total Expenses
Net income
{ 'ill I Cut Month Current Month
B
Actual udget
0.00
0.00
0.00
3,585.34
33881
517.08
0.00
0.00
383.74
0.00
0.00
0.00
0.00
0.00
11.11
80.95
280.00
0.00
41.99
17.11
0.00
0.00
0.00
5,254.13
(5,254.13)
0.00
0.00
0.00
Spokane Regional CVB - PR Department
Income Statement
For the Eight Months Ending August 31, 2003
Year to Dale
Actual
0.00
0.00
0.00
Year to Date
Budget
0.00
0.00
0.00
For Management Purposes Only
Variance Total Year Bud
0.00
0.00
0_00
5 3,654.17 $ 28,666.72 $ 29,233.36 (566.64)
383.67 2,951.04 3,069.36 (118.32)
559.08 4,125.99 4,472.64 (346.65)
0.00 2,020.83 1,800.00 220.83
0.00 0.00 0.00 0.00
50.00 703.17 400.00 303.17
0.00 36.08 0.00 36.08
0,00 0.00 500.00 (500.00)
16,67 157.33 133.36 23.97
0.00 0.00 1,500.00 (1,500.00)
0.00 0.00 0.00 0.00
166.67 686.39 1,333.36 (646.97)
50.00 424.55 400.00 24.55
115.00 848.55 1,590.00 (741.45)
0.00 0.00 500.00 (500.00)
125.00 504.16 1,000,00 (495.84)
41.67 529.16 333.36 195.80
15.00 0.00 120.00 (120.00)
1,200.00 4,137.51 5,100,00 (962.49)
0.00 481.05 , 1,000.00 (518.95)
6,376.93 46,272.53 52,485A4 (6,212.91)
... , ... _ ..
$ (6,376.93) $ (46,272.53) $ (52,485.44) 6,212.91
0.00
0.00
0.00
43,850.00
4,604.00
6,709.00
1,800.00
0.00
600.00
0.00
750.00
200.00
2,500.00
0.00
2,000.00
600.00
2,100.00
500.00
1,500.00
500.00
180.00
7,500.00
1,000.00
76,893.00
(76,893.00)
Revenues
Iota' Revenues
'list of Sales
Total Cost of Sales
Gross Profit
Spokane Regional CVB - Membership Department
Income Statement
For the Eight Months Ending August 31, 2003
Current Month Current Month Year to Date Year to Date Variance Total Year Bud
Actual Budget Actual Budget
$ 0.00 $ 0.00 $ 0.00 $ 0.00 0.00 0.00
0.00 0.00 0.00 0.00 0.00 0.00
0.00 0.00 0.00 0.00 0.00 0.00
0.00 0.00 0.00 0.00 0.00 0.00
1
Salaries & Wages 5,273.58 4,431.50 42,188.64 35,452.00 6,736.64 53,178.00
Payroll Taxes 548.80 465.33 5,324.70 3,722.64 1,602.06 5,584.00
Benefits 767.01 678.00 6,160.33 5,424.00 736.33 8,136.00
Web Site Design & Ma 129.75 0.00 392.02 0.00 392.02 0.00
( ;iveaway items 0.00 41.67 761.68 333.36 428.32 500.00
Direct Mail 0.00 0.00 0.00 750.00 (750.00) 750.00
Convention Digest 0.00 0.00 459.43 1,500.00 (1,040.57) 1,500.00
Itusincss Directory 0.00 0.00 466.99 4,500.00 (4,033.01) 4,500.00
Fulfillment 0.00 0.00 0.00 0.00 0.00 0.00
Member Events 0.00 0.00 (25.00) 0.00 (25.00) 0.00
C V 13 Event 0.00 0.00 0.00 15,000.00 (15,000.00) 15,000.00
Seminars 0.00 0.00 0.00 400.00 (400.00) 600.00
Tourism Awards 0.00 0.00 2,657.46 1,500.00 1,157.46 1,500.00
Annual Celebration 0.00 0.00 11,512.78 7,500.00 4,012.78 7,500.00
Orientations 0.00 0.00 107.06 300.00 (192.94) 500.00
Insurance & Prof lees 41.46 50.00 490.90 400.00 90.90 600.00
lrrtu Expense 230.78 250.00 1,864.05 2,000.00 (135.95) 3,000.00
I)tres & Subscriptions 0.00 0.00 195.00 200.00 (5.00) 200.00
Education & Related E 0.00 0.00 0.00 2,500.00 (2,500.00) 2,500.00
Other Meetings & Tray 220.63 191.67 1,225.98 1,533.36 (30738) 2,300.00
Postage (other than liar 343.41 291.67 3,159.11 2,333.36 825.75 3,500.00
Telephone 49.09 60.00 364.70 480.00 (115.30) 720.00
t teeth Booths & Spans 0.00 0.00 481.16 500.00 (18.84) 500.00
Member Sales Kit 0.00 0.00 0.00 1,500.00 (1,500.00) 1,500.00
I'dial I• 7,604.51 6,459.84 77,786.99 87.828.72 (10,041.73) 114,068.00
Iu:urne $ (7.604.51) $ (6,459.84) $ (77,786.99) $ (87,828.72) 10,041.73 (114,068.00)
For Management Purposes Only
Page: 1
•
Revenues
Total Revenues
Cost of Sales
Total Cost of Sales
Gross Profit
Expenses
Salaries & Wages
Bonus Accrual
Payroll Taxes
Benefits
Other Advertising
Web Site Design
Giveaway Items
Insurance & Prof Fees
Interest
Auto Expense
Computer Services
Dues & Subscriptions
Education & Related Exp
Equipment Rental
Incentives
Office Supplies
Other Meetings & Travel
Postage (other than fulfil)
Rent
Repair & Maintenance
Statistical Research
Taxes & Licenses
Telephone
Leasehold Improvements
Depreciation
ft tut' Expenses
NCI 1110)111e
Current Month Current Month
Actual Budget
0.00
0.00
0.00
Spokane Regional CVB - Admin Department
Income Statement
For the Eight Months Ending August 31, 2003
0.00
0.00
0.00
36,24.3.27 29,632.10
Year to Date Year to Date Variance Total Year Bud
Actual
0.00
0.00
0.00
$ 9,209.35 $ 11,832.58 $ 79,304.03
2,000.00 0.00 16,000.00
814.84 1,242.42 9,108.20
1,912.75 1,810.42 18,090.73
64.60 0.00 (258.31)
120.00 141.67 120.00
1,633.17 0.00 1,708.13
6,964.89 250.00 24,427.28
0.00 291.67 1 47.76
842.40 1,000.00 7,690.85
818.01 1,250.00 5,318.23
154.00 500.00 5,320.20
0.00 166.67 823.65
0.00 375.00 2,659.27
128.91 125.00 1,767.27
1,360.04 1,500.00 10,1 12.28
2,281.51 1,250.00 10,71 6.85
283.15 166.67 1,987.64
4,928.50 5,000.00 39,428.00
209.84 208.33 1,813.81
0.00 0.00 6,210.00
0.00 0.00 662.99
620.31 625.00 5,013.65
230.00 230.00 1,610.00
1,667.00 1,666.67 13,336.00
263,1 18.51
• For Management Purposes Only
Budget Budget - YTD
0.00
0.00
0.00
0.00
0.00
0.00
Page: 1
0.00
0.00
0.00
$ 94,660.64 (15,356.61) 141,991.00
0.00 16,000.00 0.00
9,939.36 (831.16) 14,909.00
14,48336 3,607.37 21,725.00
0.00 . (258.31) 0.00
1,133.36 . (I ,013.36) 1,700.00
0.00 1,708.13 0.00
10,750.00 13,677.28 13,500.00
2,333.36 (2,185.60) 3,500.00
8,000.00 (309.15) 12,000.00
10,000.00 (4,681.77) 15,000.00
4,000.00 1,320.20 6,000.00
1,333.36 (509.71) 2,000.00
3,000.00 (340.73) 4,500.00
1,000.00 767.27 1,500.00
12,000.00 (1,887.72) 18,000.00
10,000.00 716.85 15,000.00
1,333.36 654.28 2,000.00
40,000.00 (572.00) 60,000.00
1,666.64 147.17 2,500.00
18,000.00 (11,790.00) 18,000.00
1,500.00 (837.01) 1,500.00
5,000.00 13.65 7,500.00
1,840.00 (230.00) 2,760.00
13,333.36 2.64 20,000.00
265,306.80 (2,188.29) 385,585.00
$ (36,2.43.27) $ (29,632.10) $ (263,118.51) $ (265,306.80) 2,188.29 (385,585.00)
Conceiplwall Frantework
Spokaine V/atUBy' UnilOrrn
Develk.. ► ent; Code
S
••#,
e
4Ma1Iey
apartment
• of .4
September 2, 2003
• Current regulations widely dispersed
• Myriad overlapping processes /procedures
Some necessary standards absent
f Zoning Code]
Critical Areas 1--
ASSESSMENT
Street Design Standards
{ SEPA
_ f
Subdivision Requirements]
�--- •� Shoreline Management Permits
Floodplain Requirements
1
FINDINGS
Need a single set of definitions
Resolve ambiguities and conflicts
4 Streamline processes /procedures
Improve readability
Delete provisions that do not apply
Conclusion
0 Consolidate all development regulations
gi Resolve ambiguities /conflicts
Integrate processes and expedite review
Assure consistency in both review and
enforcement
2
Necessary Provisions
• General provisions
• Administrative provisions
• Building codes and local amendments
Zoning regulations
• Special zoning provisions (conditional and
temporary use permits)
• Overlay zones (Critical Areas, Shorelines,
Flood Hazard, Airport Hazard)
Subdivision regulations _
evelopment standards.
Definitions, fee schedules, and other resource information
included as appendices
LIMITATIONS OF SCOPE
• Some provisions may need to await completion
of the Comprehensive Plan
• Establishment of additional zoning districts
within the context of the Interim Comp Plan is
advisable
Non- applicable extraneous rules deleted
Revisions in format to improve readability can
be implemented immediately
Revise and update definitions
Integrate /consolidate procedures to run
concurrently rather than sequentially
3
Schedule
SPOKANE VALLEY UNIFORM DEVELOPMENT CODE
tt7
ram Nolo.
Mort
/ rWe
Our..
0101
G4
Of 00
01 0r
OI 01
Oa IN* I »
' 1 I - aft - J 'N '
J
1
Guns! l Adn*4,11 w
a172003
10/11003
4 Ow
2
9u4dm Cod. II l.00l Amordmonea
9111003
ta'3II Z
Ihr
-
3
Zoning (Tome er'M)
4'1/20103
12111=3
132w
4
LDecw lone.
9=!2003
R173=4
43&a
8
806061 Lamp Po: Metro
91171001
77302m4
48.
E
OrSlOpnrn18Mdi100
GO 321233
ut1004
30 Div
7
SuEdwoko11 ReptrOOtle
9/1 ran
311!2004
2E2w
Append!,A Oe11r4Eone
Gt1 /200.1
131173003
132w
G
7gpen4ar fees
81'7003
1/1001
17 •w
t0
A C- 6p°ee1Y1p Ompti
Deleile
UP 72001
4/1(1/1004
Y.
Some parts of the proposed Code may take
longer as a result of
l0 Complexity
1 Existing rules controversial within development
community
Representatives of the development
community should be enlisted to
explore weaknesses within existing regulations, and
Initiate an education on the workings
4
RESULT
Comprehensive Plan
Zoning Code
Building Codes 1*
L Building Perrnits 1
[Shoreline Management Permits
Critical Areas
SEPA
Subdivision Requirements --
Street Design Standards 4_
Floodplain Requirements
Storm water Standards w
J