Ordinance 07-008 Amending SVMC 1.06: Official City Logo CITY OF SPOKANE VALLEY
SPOKANE COUNTY,WASHINGTON
ORDINANCE NO. 07-008
AN ORDINANCE OF THE CITY OF SPOKANE VALLEY, SPOKANE COUNTY,
WASHINGTON, AMENDING SPOKANE VALLEY MUNICIPAL CODE CHAPTER
1.06.030 PERTAINING TO CERTAIN REGULATIONS ON THE USE OF THE OFFICIAL
CITY LOGO OF THE CITY OF SPOKANE VALLEY,WASHINGTON.
WHEREAS,the City Council established by Trademark,the City of Spokane Valley Logo,,which depicts a
mountain and river with the name of the City of Spokane Valley. The Trademark was filed with the Secretary
of State for the State of Washington on June 23,2003; and
WHEREAS,the City established provisions in the City Code for those uses of the logo that are allowed;and
WHEREAS, it is necessary from time-to-time to amend Code provisions; and
WHEREAS, it is the desire of the City Council to amend Spokane Valley Municipal Code chapter
1.06.030(A)(3) relating to use of the logo by Greater Spokane, Inc., to reflect the changed name of that
organization from the Spokane Area Economic Development Council;and
WHEREAS, it is the desire of the City Council to amend Spokane Valley Municipal Code chapter
1.06.030(A)(6)relating to authorized uses for use of the logo for apparel;and
WHEREAS,it is the desire of the City Council to amend Spokane Valley Municipal Code chapter 1.06.030(D)
relating to authority to approve other uses of the logo.
NOW,THEREFORE,the City Council of the City of Spokane Valley ordains as follows:
Section 1. Intent. It is the intent of the City Council to amend SVMC 1.06.030A to reflect the name
change from Spokane Area Economic Development Council to Greater Spokane, Inc., to amend SVMC
1.06.030(A)(6)to remove reference to any specific private business entity for production of apparel featuring
the City logo, and to amend SVMC 1.06.030D to harmonize that section with SVMC 1.06.050.
Section 2. Amendment. Title 1, Section 06, Subsection 030, is hereby amended as follows:
Official Use. Use of the City logo shall be for official purposes as specifically set forth below.
A. The following uses have been explicitly and expressly approved without the need for further City
consent:
1. Use of logo on any official City of Spokane Valley document,including but not limited to
stationery,letterhead,report and report covers,envelopes,memorandums,faxes,employee and elected
officials' business cards,name tags,and name plates;
2. Use of logo on student advisory council(SAC)stationery and items of recognition;
3. Use of logo by Greater Spokane,Inc.,for their marketing materials,on their website,and in
their printed materials that are used in recruitment,expansion and retention efforts for marketing for
business attraction and development;
4. Use of logo by the Greater Spokane Valley Chamber of Commerce for City of Spokane
Valley promotion of the mayor's State of the City Address; and for the City's general promotion
through the Chamber's map;
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5.Use of logo by those officially involved with and for the planning, promoting and
decorating connected with the Mayor's Ball,including but not limited to event wine glasses,napkins,
tickets, invitations, and other promotional materials and decorations for the ball;
6.Use of logo by an entity approved by the city manager for apparel purchased by City
employees and elected officials,provided those purchases are transacted while those employees and
elected officials are still serving in their City capacities;and
7. Use of logo by those officially involved with and for the planning of Valleyfest and
accompanying parade, including but not limited to event decorations, promotional materials,
advertisements, posters,and temporary signs.
B. The logo may,with City approval,be used for other specific events that benefit the City of Spokane
Valley community and are not prohibited by subsection C of this section.
C. Approved use of the City logo shall also be in accordance with the City of Spokane Valley Logo
Style and Standards Guide,which shall be approved by separate resolution.
D. The City logo shall not be used on or in connection with any advertising or promotion for any
product,business,organization,service,or article,whether offered for sale for profit or offered without charge,
without the express consent of the City,pursuant to SVMC 1.06.050.The logo shall not be used in connection
with any election issue,or campaign related thereto.
E. It is a violation of this chapter to use any symbol that imitates the logo or that is deceptively similar
in appearance of the logo, or in any manner that would be an improper use of the logo itself.
F.Nothing in this chapter shall prohibit the reproduction of the City logo for illustrative purposes by
the news media if the reproduction by the news media is incidental to the publication or the broadcast.Nothing
in this chapter shall prohibit a characterization of the City logo from being used in political cartoons.
Section 3. Remainder of SVMC 1.06 Unchanged. The remaining provisions of SVMC 1.06 are
unchanged by this amendment.
Section 4. Severability. If any section,sentence,clause or phrase of this ordinance shall be held to
be invalid or unconstitutional by a court of competent jurisdiction,such invalidity or unconstitutionality shall
not affect the validity or constitutionality of any other section, sentence, clause or phrase of this ordinance.
Section 5. Effective Date. This Ordinance shall be in full force and effect thirty (30) days after
publication of this Ordinance or a summary thereof in the official newspaper of the City.
PASSED by the City Council this 24th day of April, 2007.
ATTEST/
°4-U1\6•-•\ki,C Y v
Diana Wilhite,Mayor
Christine Bainbridge, ity Clerk
Approved as to Form:
L • ,446/
Office the Ci 4 orney
Date of Publication: 05-04-07
Effective Date: 06-04-07
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